Essays about: "Bachelor Thesis in Business Administration"
Showing result 11 - 15 of 112 essays containing the words Bachelor Thesis in Business Administration.
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11. The Evolution of Technology and its Effect on Consumption : How has the evolution of technology and media affected consumption within the fashion industry?
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2023-05-31 Level: Bachelor Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Erica Kim Stenström Isabelle Örnbratt (96/11/06) (01/03/31) Title: The Evolution of Technology and its Effect on Consumption Supervisor: Edward Gillmore Keywords: Consumer behavior, consumption, technology, media, marketing, source credibility theory, dual-process theory Research Question: How has the evolution of technology and media affected consumption within the fashion industry? Purpose: Due to the great shift in both online and physical consumption, the purpose of this research is to provide significant insights to already existing scientific literature on how the development of technology and media has affected consumers’ purchasing behavior. Method: A qualitative research paper with two semi-structured interviews and a random sample survey containing eleven open-ended questions. READ MORE
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12. "Motherhood Means Business: a motivational factor behind entrepreneurship?” A qualitative study of what can motivate a mother to become an entrepreneur
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Motherhood Means Business: a motivational factor in entrepreneurship Seminar date: 1 June 2023 Course: FEKH99, Bachelor Degree Project in Entrepreneurship and Innovation Management, Business administration, 15 University Credit Points Authors: Molly Eklund, Isa Stinger & Stina Svensson Advisor: Ziad El-Awad Keywords: Mother entrepreneurship; motivational factors; Push and Pull theory; Opportunity recognition. Research question: Can motherhood generate motivational factors that positively affect a mother’s choice to become an entrepreneur? If so, what can characterize them and how can they function? Purpose: The purpose of this essay is to examine how mothers get positively affected by their children and how this can result in entrepreneurial activities. READ MORE
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13. The Fashion Consumer's Conundrum : Bridging the gap between expectations and experiences in E-commerce and physical shopping in connection with sustainability
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2023-05-30 Level: Bachelor/Master thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Ella Lindell, Rebecka Nilsson Title: The fashion Consumer’s Condrum: Bridging the gap between expectations and experiences in E-commerce and physical shopping in connection with sustainability Supervisor: Edward Gillmore Keywords: Consumer behavior, E-commerce, Physical store, CSR, Sustainability, Sufficientconsumption Research question: How do the organization’s activities in the fashion industry influence consumptionwithin E-commerce and physical shopping from a sustainability perspective? Purpose:This thesis aims to investigate the gaps in consumer experiences and expectations betweenphysical shopping and E-commerce, specifically in the context of sustainable consumption. The research seeks to understand how consumers perceive and evaluate their experiences in both settings, includingtheir expectations of retailers and whether they meet sustainability requirements. READ MORE
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14. The Influence of Corporate Social Responsibility Activities on B2B Customer Relationships : An explorative case study on the transformation towards a more sustainable and responsible future in the mining industry
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2023-05-30 Level: Bachelor Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Savannah Buhler Tuuli Söder (99/02/15) (99/03/12) Title: The Influence of Corporate Social Responsibility Activities on B2B Customer Relationships Supervisor: Edward Gillmore Keywords: CSR activities, B2B Relationships, Collaboration, Alignment, Differentiation Research question: What effect do CSR alignment strategies and CSR differentiation strategies have on a firm's B2B relationships? Purpose: The purpose of this research is to study how a firm aligns or differentiates its CSR strategies in a B2B context. The aim is to investigate how a firm’s CSR strategies affect customer relationships. READ MORE
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15. Exploring sustainability performance in small and medium-sized enterprises from a triple bottom line perspective
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2023-05-31 Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Ahlqvist Malin, Fredmark Ida Xing and Pirani Shervin (93-03-11) (96-06-05) (98-07-02) Title: Exploring sustainability performance in small and medium-sized enterprises from a triple bottom line perspective Supervisor: Edward Gillmore Keywords: TBL, Sustainability, Initiatives, Environmental performance, Economic performance Research questions: RQ1: What are the characteristics of sustainable initiatives in SMEs? RQ2: How do the sustainability initiatives affect the economic performance and the environmental performance within SMEs? Purpose: This study aims to explore the characteristics of initiatives that an SME is undertaking regarding sustainability and how it affects their economic and environmental performance. Method: This study has an inductive approach and one case study. READ MORE
