Essays about: "Customer Relationship Performance"

Showing result 11 - 15 of 117 essays containing the words Customer Relationship Performance.

1. 11. A Cloud-based Business Process Automation Platform for Customer Interaction : Research, development, integration, deployment and test of a Business Process Automation platform to manage company customer relations through the cloud.

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Nicola Fiorello; [2021]
   Keywords : Business process management; Cloud deployment; Smart customer interaction.; Distribuzione su cloud; Gestione di processi aziendali; Interazione intelligente con i clienti.; Affärsprocesshantering; molndistribution; smart kundinteraktion.;

   Abstract : Customer relationship management is a crucial point of many businesses, and is often characterized by repetitive and monotonous actions carried out by operators. The evolution of technology, in this regard, is leading to a highly multi-channel scenario, where the entire history of interactions between the company and the customer is fragmented across different services and communication tools. READ MORE

3. 12. The relationship between CSR performance and tax avoidance : Do firms view CSR expenses and tax payments as substitutes of complements and is the perception affected by firms' customer models?

   University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

   Author : Oskar Sjöström; André Sjögren; [2021]
   Keywords : Corporate social responsibility; ESG; Tax avoidance; Customer models; Corporate incentives;

   Abstract : We examine whether companies view CSR expenses and tax payments as substitutes or complements and if perceptions differ between close-to-market and business-to-business firms by looking at the relationship between CSR performance and tax avoidance. To investigate this, we use fixed effects regression models on an unbalanced dataset consisting of public firms with headquarters in the Nordics and UK. READ MORE

4. 13. Uncertainty management – How to handle project uncertainty : A case study at Rimaster Development

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Douglas Hellström; [2021]
   Keywords : Uncertainty management; Agile methodology; Waterfall methodology; uncertainty; risk; opportunity; hybrid project management; Osäkerhetshantering; Agile; Vattenfallsmetodik; osäkerhet; risk; möjlighet; hybrid projektledning;

   Abstract : We know that it is difficult to forecast the future, and the same applies to project management. There are a lot of occurrences that are both predictable and not possible throughout the course of a project. The management of uncertainty is a management method that helps to forecast and adjust to future occurrences. READ MORE

5. 14. The Impact of Artificial Intelligence (AI) on CRM and Role of Marketing Managers

   University essay from Högskolan i Gävle/Avdelningen för ekonomi

   Author : Tahir Iqbal; Md Nazmul Khan; [2021]
   Keywords : ;

   Abstract : Background- Emergence of artificial intelligence (AI) has transformed the dynamics of the business world. AI tools are changing the way marketers used to do business and these changes are so profound that it has become difficult for marketing managers to overlook the importance of investing in and adopting AI as an integral part of the marketing function. READ MORE

6. 15. Impact of Customer Analytics Use on CRM : Role of Analytics's culture, Information quality, and customer orientation

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : Tommy Pham; [2021]
   Keywords : Systemvetenskap; informationssystem; informatik; Information Systems;

   Abstract : The present research work is an exploratory study that aims to investigate the impact of Big Data Customer Analytics Use (BDCAUse) in customer relationship management (CRM) by providing a comprehensive overview of the main factors that can affect BDCAUse in the organizations andhow this use affects the information quality. The influence of BDCAUse could bring benefits and increase the competitive advantage for the companies. READ MORE