Essays about: "Filippa Wahlgren"

Found 1 essay containing the words Filippa Wahlgren.

  1. 1. Investigating the Coordination Between Operations and Sales in an Industrial Environment - a Case Study at Tetra Pak

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Danielle Hultqvist; Filippa Wahlgren; [2012]
    Keywords : organisational success; strategic alignment; key performance indicators; capacity planning; operations strategy; marketing strategy; make-to-order; low-volume; lead-times; forecasts; Technology and Engineering;

    Abstract : Misaligned strategies that are developed within different units in a company is unfortunately a common occurrence. Generally, operations strategy and marketing strategy are difficult to align; the operations unit and the sales unit often have troubles understanding each other. READ MORE