Essays about: "IT and e-commerce"

Showing result 11 - 15 of 521 essays containing the words IT and e-commerce.

1. 11. The importance of navigability when navigating through student merchandise : A study to research how navigability could improve student e-commerce

   University essay from Linköpings universitet/Institutionen för datavetenskap

   Author : Emelie Gunnesson; Carl Jungerth; Oscar Malmros; Oscar Eriksson; Jonathan Sjöberg; Linus Appelquist; Jacob Törnberg Zeinetz; Lowe Osla; [2023]
   Keywords : ;

   Abstract : The purpose of this report is to examine how a web application should be designed with regard to navigability. E-commerce is a growing sector hence it is of great value to know how to build a web application for the users, this report has chosen to focus on students as the target group. READ MORE

3. 12. Pick and click: The use of buy-now-pay-later in the scope of bracketing purchase behaviour

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Axel Hjerpe; Daniel Palmgren; [2023]
   Keywords : Buy-now-pay-later; Bracketing purchase behaviour; Consumer behaviour;

   Abstract : Enabled by technological advancements, e-commerce has taken over the retail space expeditiously the past decade. Without the typical brick-and-mortar store, retail brands face novel shopping behaviours that are tricky to comprehend. READ MORE

4. 13. Exploring AI in Swedish E-commerce: A Qualitative Study on Factors Influencing AI Implementation and its Challenges

   University essay from Lunds universitet/Institutionen för informatik

   Author : Carl Tegnér; Axel Lidvall; [2023]
   Keywords : Artificial Intelligence AI ; Technology-Organization-Environment TOE Framework; AI Readiness Factors; E-commerce; Sweden.; Business and Economics;

   Abstract : This thesis focuses on the adoption of AI within e-commerce in Sweden. A qualitative approach was adopted, interviewing professionals working in the e-commerce sector. Results were presented using the Technology-Organization-Environment (TOE) framework. READ MORE

5. 14. Beyond the Middlemen - Exploring the Role of Channel Attributes and Product-Related Factors in Shaping Consumer Choice for Online D2C Sales Channels of Established Brand Manufacturers

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Christiane Haase; Nils Heimes; [2023]
   Keywords : Disintermediation; Manufacturer Encroachment; Direct-to-Consumer; Vertical Integration; Product-Related Factors; Channel Attributes; E-Commerce; Consumer Channel Choice; Consumer Behavior;

   Abstract : Background: In light of the multitude of different channel options consumers have at hand and the rapidly advancing vertical integration of established brand manufacturers across industries, the question arises as to the basis on which consumers make their channel decision for a manufacturers direct-to-consumer (D2C) sales channel. Scholars have found that channel attributes and product-related factors generally play a pivotal role in consumer channel choice and have shown the influence they have on offline versus online channel choice. READ MORE

6. 15. Freight Transport in the Car-Free City : Towards a more sustainable urban freight sector

   University essay from KTH/Hållbar utveckling, miljövetenskap och teknik

   Author : Melisa Marta; [2023]
   Keywords : Car-free city; sustainable urban freight transport; urban consolidation center; cargo bicycles;

   Abstract : Freight transport of goods is an indispensable part of everyday life. Without it there would be no delivery of products such as food, water, construction material, technology, furniture, clothes and society, as we know it today, would collapse.  However, there are more and less sustainable ways of transporting goods. READ MORE