Essays about: "International market entry"

Showing result 11 - 15 of 148 essays containing the words International market entry.

  1. 11. CSR- leading the way or not? A comparative study about how CSR can influence SMEs internationalization process within the food industry

    University essay from Göteborgs universitet/Graduate School

    Author : Hanna Eurenius; Katarina Hedencrona; [2021-06-28]
    Keywords : SME Internationalization; CSR Strategy; International Market Selection IMS ; Entry Mode Selection EMS ;

    Abstract : Due to increased globalization and increased sustainability awareness, Small and Medium-Sized Enterprises (SMEs) have become increasingly internationalized, as well as more involved in addressing sustainability issues. Therefore, the aim of this paper is to examine how Corporate Social Responsibility (CSR) Strategy influences the internationalization process for SMEs operating within the food industry. READ MORE

  2. 12. Transatlantic culture-carriers : A qualitative study on Swedish companies' organisational culture change in the United States

    University essay from Umeå universitet/Företagsekonomi

    Author : Emma Nydén; Lovisa Svensson; [2021]
    Keywords : Culture; Organisational culture; National culture; Culture change; Hofstede s cultural dimensions; Market entry; Leadership.;

    Abstract : All countries have their own national culture, with their own norms, beliefs, attitudes, and values. Every organisation in the world also has their own organisational culture, just like any other social group. Because of the increased globalization throughout the world, more companies are becoming multinational corporations. READ MORE

  3. 13. SHE entrepreneurs : The challenges of female Swedish entrepreneurs in international business

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Evelina Berg; Erika Söderberg; Bella Cehic; [2021]
    Keywords : Internationalization; Entrepreneurship; Gender; Market entry; Female Entrepreneurship; International business; Future; Future entrepreneurs;

    Abstract : Entrepreneurship is the key to a functioning society and global economy. To be entrepreneurial means not only to see and discover opportunities, but also to develop and refine these opportunities. There is evidence saying that entrepreneurship is not equal for men and women. READ MORE

  4. 14. The Impact of Digitalization on Internationalization of High-Tech Firms : A Case Study of Space Company

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Elizabeth Wangeci Muriu; [2021]
    Keywords : Digitalization; Internationalization; Born Global Firms; Emerging Markets; Foreign market entry strategies;

    Abstract : ABSTRACT This master thesis examined the impact of digitalization on the speed of internationalization and explores the various foreign market entry options for a company that would like to expand from a developed market to an emerging market as part of its internationalization.  The case study analyzed in this paper is Arctic Space Technologies, a unique satellite operator company offering an all-in-one solution for sustainable satellite data handling and processing. READ MORE

  5. 15. Online and Offline Resources in the Internationalization of an Online Marketplace: A Digital Alternative to Freight Forwarding. A Single Case Study of Adnavem

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Ingrid Nyquist; Antonia Starzmann; [2020-02-13]
    Keywords : International Business; Internationalization; Born Globals; Adnavem; Freight Forwarding; Tech-company; Digitalization; Transport Logistics;

    Abstract : Technological change is considered one of the most important underlying roots for the globalization of economic activity. It has created the new economy online, and the internet has evolved to be a marketplace for traditional firms and given life to new types of companies. READ MORE