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Found 2 essays matching the above criteria.

  1. 1. Securitized or Not Securitized? : A Case Study of Sweden's COVID-19 Strategy During the First Year of the Pandemic

    University essay from Uppsala universitet/Statsvetenskapliga institutionen

    Author : Max Anklev; [2024]
    Keywords : Securitization Theory; De securitization; Non-securitization; COVID-19; Sweden;

    Abstract : This thesis analyzes Sweden's unique and puzzling approach to the COVID-19 pandemic by using the securitization framework, exploring if Sweden's strategy during the pandemic's first year reflects securitization, (de)securitization, or non-securitization. It employs content analysis to evaluate Sweden's response, analyzing primary sources and academic literature, and uses a discourse table based on existing theoretical studies by Barry Buzan, Ole Waever, and Jaap de Wilde (1998) and Lene Hansen (2012) to assess indicators of securitization, (de)securitization or non-securitization. READ MORE

  2. 2. Selling Stories and Consuming Culture : The Connection between Literature and Marketing in Max Barry's Syrup (1999) and Jennifer Government (2003)

    University essay from Lunds universitet/Masterprogram: Litteratur - Kultur – Media; Lunds universitet/Engelska

    Author : Chloe Guenther; [2014]
    Keywords : Contemporary Literature; Marketing; Branding; Advertising; Blank Fiction; Max Barry; Syrup; Jennifer Government; Languages and Literatures;

    Abstract : Literature and marketing are closely connected. This statement might be considered surprising. This thesis, however, aims to explore this connection by applying an interdisciplinary approach anchored in both marketing and literary theory. The multifaceted nature of the relationship between the fields can be discussed from various angles. READ MORE