Essays about: "Media Semiotics"

Showing result 16 - 20 of 49 essays containing the words Media Semiotics.

  1. 16. "Express yourself in new ways" - wait, not like that : A semiotic analysis of norm-breaking pictures on Instagram

    University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Author : Andrea Bille Pettersson; Aino Vauhkonen; [2020]
    Keywords : social media; norms; roles; gender; self-representation; digital activism; censorship; female sexuality; women stereotyping;

    Abstract : Instagram, as one of today’s largest social media platforms, plays a significant part in the maintaining and reproducing of existing stereotypes and role expectations for women. The purpose of the thesis is to study how Instagram interprets violations against its guidelines, and whether decisions to remove certain pictures from the platform are in line with terms of use, or part of human subjectivity. READ MORE

  3. 17. Pastoral Nostalgia and Digital Media: A Case Study Exploring Nostalgia Communication in Li Ziqi’s Online Short Videos

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Jinpei Deng; [2020]
    Keywords : Nostalgia; pastoral nostalgia; short videos; new media; Li Ziqi; communication; critical visual analysis; semiotics; remix; Sina Weibo; online videos; digital;

    Abstract : The primary goal of this study is to observe how the meaning of nostalgia is negotiated and remediated in Li Ziqi’s short videos, and understand the construction and expression of pastoral images in the video, by examining its social modality of the audiencing site and the compositional and social modalities of the image site through a Critical Visual Approach(CVA). Except for CVA, Remix as a thinking tool helps to frame data selection, mixed methods and theories throughout. READ MORE

  4. 18. The Avatar and the Index: Digital Corporeality in the Art of Ed Atkins

    University essay from Lunds universitet/Avdelningen för konsthistoria och visuella studier

    Author : Emma Shachat; [2020]
    Keywords : Avatar; digital; virtual; index; semiotics; mask; proxy; corporeality; embodiment; materiality; Ed Adkins; Languages and Literatures;

    Abstract : This thesis attempts to understand how digital representations of the body understand and mediate the digital and Real body. In order to approach this inquiry, this thesis will engage with and compare debates regarding the semiotic register of the index, and how it has been understood in relation to analogue photography versus digital media. READ MORE

  5. 19. TIME's Person of the Year 2019: A framing analysis about Greta Thunberg in the U.S. mainstream media

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Christina Abdulahad; Una Nyberg; [2020]
    Keywords : Strategic communication; Mainstream media; Mass media; Media biases; Content Analysis; Media framing; Semiotics; Greta Thunberg; United States; Social Sciences;

    Abstract : Under 2019 ägde världens största klimatdemonstration rum med den svenska klimataktivisten Greta Thunberg i fronten. Samtidigt meddelade den amerikanska presidenten Donald Trump att USA skulle dra sig ur Parisavtalet. Mediernas gestaltning påverkar samhällsdiskurser och utgör därmed ett viktigt koncept inom strategisk kommunikation. READ MORE

  6. 20. Produce Wu Lei : a national icon or a product? a case study on national identity and sports media in China

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Ruihao Guo; [2020]
    Keywords : Wu Lei; national identity; nationalism; sports media; football; news production; consumerism; media power; myth; China; Social Sciences;

    Abstract : The master thesis "Produce Wu Lei: a National Icon or a Product? - A Case Study on National Identity and Sports Media in China" studies the news coverage of a Chinese professional footballer - Wu Lei, by conducting a multi-method qualitative case study to analyze the representation of him in Chinese media. This thesis aims to understand the interrelation between football, media and national identity, and the ways economic value and social value influence news production in China. READ MORE