Essays about: "Patrik Lindgren"

Found 2 essays containing the words Patrik Lindgren.

  1. 1. Value co-creation within “card game encounters” : Facilitating the customer and supplier learning processes through interaction

    University essay from Avdelningen för företagsekonomi

    Author : Patrik Lindgren; [2013]
    Keywords : S-D Logic; value co-creation; interaction; learning process; Värdesamskapande; interaktion; lärprocesser;

    Abstract : Marketing is on the path of evolving to a Service-Dominant (S-D) Logic perspective. S-D Logic researchers have acknowledged that customers do not only receive value, they contribute to create value and subjectively assess it in use - a notion that challenge the logic of traditional marketing. READ MORE

  3. 2. The Value of Change : An event-study of Ownership Disclosures

    University essay from IHH, Företagsekonomi

    Author : Philip Bergquist; Patrik Lindgren; Olof Persson; [2005]
    Keywords : Stockholm Stock Exchange; efficient market hypothesis; event-study; ownership disclosures; passive investors; active investors; private investors; institutional investors; anomalies;

    Abstract : Background: Recent business paper articles observe that stocks soar when there is a change in ownership. The clothing company JC climbed 26% when it was announced Torsten Jansson had increased his holdings. READ MORE