Essays about: "Rebecca Berndt"

Found 2 essays containing the words Rebecca Berndt.

  1. 1. "We Reserve the Right to Refuse Service to Anyone" : How to Work with Film and Drama with a Thematic Focus to Improve Students' Oral Proficiency

    University essay from Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

    Author : André Fransson; Rebecca Berndt; [2017]
    Keywords : School; pedagogy; drama; movies; Zootopia; Remember the Titans; language learning;

    Abstract : This essay is based on a previous study we conducted during our last internship in the teacher trainee program. We have conducted a a literature study on alternative and possible usage of movies in classroom environments in upper secondary school. READ MORE

  3. 2. When integrated Marketing Communication Leads to Brand Avoidance : A qualitative study on why consumers actively avoid certain brands because of their marketing communication efforts

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Rodillas Rebecca; Bjärkvik Hanna; [2017]
    Keywords : Advertising; Anti-Consumption; Brand; Brand Avoidance Integrated Marketing Communication.;

    Abstract : Background - Supply is nowadays higher than the demand, making it possible for consumers to pick, choose and purchase brands that responds to their individual identity. Due to the numerous offerings available, consumers have started to become resistant and they are now withstanding the influence of brands marketing activities. READ MORE