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Found 4 essays matching the above criteria.

1. 1. Exploratory study of market entry strategies for digital payment platforms

   University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

   Author : Anna Marcinkowska; [2018]
   Keywords : Market entry; strategy; digital payment platform; platform; network effects; first mover; late entrant; early follower; klarna; swish; paypal; seqr; wywallet; homing costs; switching costs; internationalization; bankid; bank-id; cashless society; timing of entry; one-sided; two-sided; multi-sided; NFX; cross-side; cross side; same-side; same side; subsidy-side; subsidy side; money-side; money side; secondary data analysis; degrees of navigation; navigational degrees; content; cognitive load; application; mobile payment; mobile wallet;

   Abstract : The digital payment industry has become one of the fastest evolving markets in the world, but in the wake of its rapid advancement, an ever increasing gap between academic theory and the actual reality of this market widens - and especially so when it comes to entry theory. It is widely acknowledged that the world is moving towards an ever more homogeneous economy, but despite the fact that payment preferences differ greatly from country to country - research on this subject continues to revolve mainly around localized efforts. READ MORE

3. 2. Identification of Factors Influencing the Adoption of Mobile Payments : A qualitative research study on the Swish mPayment App

   University essay from Linnéuniversitetet/Institutionen för informatik (IK)

   Author : Wemimo Ibidunmoye; [2018]
   Keywords : ICT; mPayment; P2P; qualitative; semi-structured interviews; swish; thematic analysis; UTAUT;

   Abstract : Information Communication Systems (ICT) has brought about a change in the way people handle transactions. The payment systems have undergone an incredible evolution over the passing years from physical transfer of cash to exchanging money in a digital form. READ MORE

4. 3. THE IMPENDING EMERGENCE OF (SOCIAL NETWORK) PAYMENTS : A study of the current situation of the mobile payments industry in Sweden and the challenges within the ecosystem.

   University essay from KTH/Industriell Management; KTH/Industriell Marknadsföring och Entreprenörskap

   Author : Morteza Heidarian Golsheikh; [2017]
   Keywords : Mobile Payment; networks; value networks; payment industry; Swedish mobile payment ecosystem; money transferring; SEQR; SWISH; Facebook;

   Abstract : Abstract Payment industry is witnessing a fast transition from cash dominant era, to card payments and recently mobile payments. Sweden as one of the pioneer countries moving towards cashless society, has experienced quite fast transition thanks to it’s widespread internet access coverage and robust card payment infrastructure. READ MORE

5. 4. Future Payment Solutions in Sweden – Critical Success Factors and Scenarios from a Stakeholder Perspective

   University essay from Lunds universitet/Produktionsekonomi

   Author : Carl Bertilsson; Fredrik Hult; [2013]
   Keywords : Mobile Payments; Proximity Payments; Remote Payments; Contactless Mobile Payments; NFC; QR; Mobile Payment Standards; Digital Payment Value Chain; Technology and Engineering;

   Abstract : Mobile payments have become an increasingly hot topic due to the wide availability of smartphones and mobile internet on the Swedish market. Banks have historically enjoyed a monopoly position in payments, but have recently seen new entrants contending for a share of the market as payments go mobile. READ MORE