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Showing result 1 - 5 of 28 essays matching the above criteria.

  1. 1. An Intervention Study on the Use of Artificial Intelligence in the ESL Classroom: English teacher perspectives on the Effectiveness of ChatGPT for Personalized Language LearningEn

    University essay from Malmö universitet/Fakulteten för lärande och samhälle (LS)

    Author : Abrar Mohammad Ali; [2023]
    Keywords : ChatGPT; AI-based tools; Personalized language learning; ESL classroom; ESL; L2; Individualized learning; Tailored tasks; Digital-tools; Chatbots; Artificial Intelligence TPACK; Adaptive learning; educational tools;

    Abstract : The recent release of AI tools for public use allows for the development of novel teaching approaches for goals that often present challenges in the classroom, such as the need for personalized learning materials. The current study enlists a four-week ChatGPT-based personalized learning intervention in tandem with a teacher questionnaire and interviews in two upper-secondary schools in Southern Sweden to investigate English teacher perceptions of the benefits and challenges of using AI for personalized language learning. READ MORE

  2. 2. Investigation on practice ability of evidence-based nursing among nursing students of different grades

    University essay from Högskolan i Gävle/Avdelningen för vårdvetenskap

    Author : Ruyi Yan; Yangbin Zhou; [2023]
    Keywords : ;

    Abstract : Aim: To investigate the practice ability of evidence-based nursing among nursing students ofdifferent grades.Method: This study is descriptive and adopts a convenient sampling method, 184 nursingstudents from freshmen to juniors of Lishui University were be selected as the researchobjects, and a questionnaire survey was conducted. READ MORE

  3. 3. You´ve Got Mail! : A quantitative study on Permission-based email marketingsimpact on brand attitudes

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : David Jonsson; Måns Tufvesson; [2023]
    Keywords : Attitudes; Brand Attitudes; Permission-based email marketing; content; frequency;

    Abstract : The study introduces the concept of attitudes and its fundamentals, as well as how it revolvesaround the given attitude object, in this instance brands. Furthermore, it introduces thephenomena of email marketing and how it has evolved its consensual form that is mostcommon today, referred to as PEM (Permission-based email marketing) in this study. READ MORE

  4. 4. Study On The Interaction Between Green Marketing Mix Element And Consumer Purchase Intention Of The Hotel Industry In Sri Lanka.

    University essay from Umeå universitet/Företagsekonomi

    Author : Harshani Kalahevithana; Chamilka Wickramasinghe; [2023]
    Keywords : Hotels; Tourism Industry; Green Marketing Mix; Consumer purchase intention; Sustainability; Product; Price; Place; and Promotion;

    Abstract : The main purpose of this study is to evaluate the interaction between the green marketingmix elements and consumer’s purchase intention with reference to hotels in coastal beltin Sri Lanka. This study shows Green Product, Green Price, Green Distribution, andGreen Promotion influence consumer’s purchase intention. READ MORE

  5. 5. The dual aspects of supplier contribution in sustainable innovation: Yes or No?

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Mehran Aslaniyan; Golzar Daneshzad; [2022]
    Keywords : Human capital specific investments; Supplier sustainable innovation contribution; Learning capacity; Market orientation; Absorptive capacity; TCE; RET;

    Abstract : Companies are increasingly motivated to deal with the issue of sustainability not just from a moral standpoint, but also because these issues may be a major root of innovation. To achieve these sustainable innovations, the number of manufacturers who invest in specific resources has been increasing. READ MORE