Essays about: "Telemarketing sales"

Found 3 essays containing the words Telemarketing sales.

  1. 1. Uplift Modeling : Identifying Optimal Treatment Group Allocation and Whom to Contact to Maximize Return on Investment

    University essay from Linköpings universitet/Statistik och maskininlärning

    Author : Henrik Karlsson; [2019]
    Keywords : Causal Effect; Uplift Modeling; Class Transformation Method; Model Uplift Directly; Random Forest; XGBoost; Qini Curve; Qini Coefficient; Optimal Control Group Allocation;

    Abstract : This report investigates the possibilities to model the causal effect of treatment within the insurance domain to increase return on investment of sales through telemarketing. In order to capture the causal effect, two or more subgroups are required where one group receives control treatment. READ MORE

  3. 2. Carriers and contents : Retrieval, access and display of performance data in a sales environment

    University essay from Institutionen för informationsteknologi

    Author : Pulan Li; [2013]
    Keywords : ;

    Abstract : The fast pace of business growth has brought small and medium enterprises (SMEs) new challenges as the size of business data grows dramatically as well. Instead of archiving all the records in database or printed logbooks as what was done in the old days, enterprises start to consider taking advantage of the potential values of data, for example, to support their business decision via readable results based on analysis of trillions of numbers. READ MORE

  4. 3. CONSUMERS’ BEHAVIOR TOWARDS TELEMARKETING: : A CASE STUDY OF DEVELOPED AND DEVELOPING COUNTRIES

    University essay from Företagsekonomi

    Author : Adela Macrinici; Mian Muhammad Bilal; [2011]
    Keywords : Marketing; Direct Marketing; Tele-Marketing; Consumer Behavior; Tele-sales; Developing countries; Customer attitude behavior; Call center; Outbound calls; Proactive telemarketing; Sales promotion; Survey; Telemarketing center; Telemarketing sales; Telephone marketers; Cold calls.;

    Abstract : Marketing, Direct Marketing, Tele-Marketing, Consumer Behavior, Tele-sales, Developing countries, Customer attitude/behavior, Call center, Outbound calls, Proactive telemarketing, Sales promotion ,Survey, Telemarketing center , Telemarketing sales , Telephone marketers , Cold calls. ... READ MORE