Essays about: "Zhaohua Pang"
Found 1 essay containing the words Zhaohua Pang.
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1. CORPORATE CULTURE IN AN INTERNATIONAL JOINT VENTURE - A case study of Sony Ericsson
University essay from Mälardalens högskola; Akademin för hållbar samhälls- och teknikutvecklingAbstract : Research Problem: To what extent the corporate culture of an international joint venture resembles the organizational and national culture of its parent firms? Purpose: The purpose of this research is to study and explain the organizational and national culture of the partner companies that are involved in the international joint venture and finds out the extent to which the corporate culture that is embedded in the joint venture possess a resemblance with its parent's culture. Method: Our research is qualitative in nature and is based upon the case study and the secondary information gathered during the research. READ MORE