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Found 4 essays matching the above criteria.

  1. 1. DIRECT-TO-COMSUMER MODEL IN THE AUTOMOTIVE INDUSTRY The impact of transition to a direct-to consumer business model by an incumbent manufacturer on its retailers: a case study of Volvo Cars

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Chandraprabha Jha; [2023-02-01]
    Keywords : direct-to-consumer; digital transformation; automotive; retailer; retail strategy; automotive retail strategy;

    Abstract : Digitalisation has enabled and shown the opportunity to car manufacturers. They are transforming themselves and a by-product of change is the transformation of their business model. Digital technologies have enabled manufacturers to connect directly with consumers. READ MORE

  3. 2. The Quest for Accurate Inventory Records - A case study of the scrap management process at a Swedish manufacturing company in the automotive industry

    University essay from Göteborgs universitet/Graduate School

    Author : Jonas Pälvärinne; Jonathan Johansson; [2020-06-17]
    Keywords : Inventory record inaccuracy; inventory management; operational trade-off; manufacturing strategy; mixed methodology;

    Abstract : Inventory record inaccuracy (IRI) occurs when the inventory system records and the physical inventory level do not align which can result in reduced operational efficiency and increased operational cost. Every situation where inventory is transferred physically or in inventory records can be potential sources of IRI. READ MORE

  4. 3. The Challenges of a Swedish SME in Entering the Chinese market - A case study on the market entry process of Cibes Lift Group AB to the Chinese market

    University essay from Göteborgs universitet/Graduate School

    Author : Malthe Vesström; Syed Nabil Raiyan; [2019-03-19]
    Keywords : SME; internationalization; emerging market; China; barriers; internal; external; challenges;

    Abstract : As the world has become more integrated with governments lowering trade barriers, regulations and with advancement in technologies, the internationalization of SMEs have been seen to rise. Through internationalization, SMEs are able enhance their capabilities, competencies, expand their customer base, increase their production capacity, profit and growth. READ MORE

  5. 4. Driving Profitability -A cross-sectional study of the profitability performance in the Swedish car sales industry

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Jon Lundblad; Johan Lundblad; [2011-04-07]
    Keywords : Automotive; car dealership; retail; economies of scale; product assortment; cost control; ;

    Abstract : Earlier research within the automotive industry has primarily focused on the car manufacturers, and very little on the companies with the closest connection to the consumers - the retailers. The purpose of this study is to describe the profitability performance of Swedish car dealers by adopting ideas from the field of retail research, economic theory and intra-industry discussions. READ MORE