Essays about: "awareness behavior"

Showing result 1 - 5 of 341 essays containing the words awareness behavior.

  1. 1. Consumer’s intentions vs behaviors regarding sustainability: A Study performed in Sweden

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Arjumand Akbar; Leen Khatib; [2024]
    Keywords : ;

    Abstract : The research examines the different factors that affect the consumer's purchase decisions regarding sustainable products, it investigates the factors that cause the gap between their intentions and actual action taken regarding sustainability. In addition, this research delves into the nuanced interplay of individual attitudes, social expectations, and environmental awareness. READ MORE

  2. 2. Examining Bounded Rationality Influences on Decisions Concerning Information Security : A Study That Connects Bounded Rationality and Information Security

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : Oskar Malm Wiklund; Caroline Larsson; [2024]
    Keywords : Decision-making; Rationality; Bounded Rationality; Information Security; Public Authority; Organizational Culture; Information Systems;

    Abstract : This study investigates the impact of bounded rationality on information security decisions in public Swedish authorities. The research addresses how cognitive limitations and organizational dynamics shape decisions in this area. READ MORE

  3. 3. A Developing Country’s Decision Making in Regards to Supplier Selection - A Multiple Case Study of the Hotel Industry in Bali

    University essay from Göteborgs universitet/Graduate School

    Author : Amanda Nygren; Wilma Pramberg; [2023-07-20]
    Keywords : Supplier selection; Sustainable supplier selection; Sustainable development goals; Reasoning behind decision making; Decision making; Triple Bottom Line; Theory of Planned Behavior;

    Abstract : The importance of supply chain management as well as the incorporation of sustainability within supply chain management is agreed upon in existing literature. It is stated that “a company can only perform as well as it is allowed by its suppliers” (Rezaei et al., 2016, p.8165), which makes the supplier selection process evidently important. READ MORE

  4. 4. Gender Differences in Risk Attitudes: An Analysis of the Swedish Premium Pension System

    University essay from Göteborgs universitet/Graduate School

    Author : Yasmine Ben Rouha; Preet Kawal Kaur; [2023-06-29]
    Keywords : decision making; investment behavior; gender differences; risk; risk attitude; PPS; PPS choices; funds;

    Abstract : This thesis examines gender differences in investment behavior within the Swedish Premium Pension System for the years 2015-2022. The thesis uses the pension system as a case study to identify possible differences in risk attitude, factors that affect and whether gender has an impact on the level of home bias in investment decisions. READ MORE

  5. 5. The Role of Branding Strategy During Internationalization: Insights From A Multiple Case Study

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Aliaa Abbas; Asma Mohamoud; [2023-06-28]
    Keywords : Brand awareness; Brand recognition; Brand recall; Brand equity; Brand identity; Brand association; Top-Of-Mind; Internationalization; See-Think-Do;

    Abstract : Internationalization is a key growth strategy for companies, with branding playing a crucial role in differentiation and global recognition. Multiple studies have highlighted the importance of brand strategies in internationalization and their influence on consumer choice and behavior. READ MORE