Essays about: "brick-and-mortars"

Found 2 essays containing the word brick-and-mortars.

  1. 1. E-Commerce versus Store Loyalty: An Explorative Study of the Toy Industry

    University essay from Umeå universitet/Företagsekonomi

    Author : May Demangeot; Dimitri Demangeot; [2018]
    Keywords : store loyalty; e-commerce; brick-and-mortars; toy industry; retail;

    Abstract : This study explores how brick-and-mortars toy retailer face the growing competition thatthe e-commerce is bringing to the market. It was found that the toy industry is reallysensitive to the increasing power online retailers are gaining, and that it is affecting theirstore loyalty. READ MORE

  3. 2. Entrepreneurial Growth Pattern : A Comparison Study on the Growth Pattern of Dotcoms vs. Brick-and-Mortars

    University essay from Företagsekonomi

    Author : Amir Salehi Taleghani; [2012]
    Keywords : Entrepreneurial growth; small firm growth; digital firm; digital entrepreneurship; new venture growth; dotcom growth pattern;

    Abstract : Entrepreneurship is the foundation of the economic for each country. It has an inevitable impact onmicro- and macro-economic factors such as GDP, economic growth, employment/unemploymentrate, regional development, etc. Thus, entrepreneurial practices are crucial for each country in orderto have better economic conditions. READ MORE