Essays about: "business behaviour"

Showing result 16 - 20 of 602 essays containing the words business behaviour.

1. 16. Power Dynamics in Corporate Scandals - A holistic analysis of the Theranos and Wirecard corporate scandals

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : André Kelmendi Jansson; Ahana Majumdar; [2023]
   Keywords : Power; Power Dynamics; Corporate Scandals; Documentaries; Actors; Business and Economics;

   Abstract : This study examines the various essences of power displayed within corporate scandals, and how it can prevent scandals from getting exposed. Building on management studies, this research aims to fill a literary gap wherein corporate scandals are explored but not through the lens of power. READ MORE

3. 17. How does algorithmic literacy challenge the utilisation of TikTok for global marketers, taking into account ethical concerns?

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Phuong Vo Hoang Hoai; Natalie Klimecka; [2023]
   Keywords : TikTok algorithm; Algorithmic literacy; Social media marketing; Personalisation; Marketing ethics; Ethical decision-making; Business and Economics;

   Abstract : Thesis purpose: To investigate the role of algorithmic literacy in the case of TikTok, and how its strategic performance, including the challenges and associated ethical issues, affects global marketers. Methodology: Adapting a social constructivist approach, twelve qualitative semi-structured interviews with global marketers allowed us to gather deeper insights Theoretical perspective: In order to fulfill the above objective, the study looks at literature streams in social media algorithms and algorithmic literacy, as well as adopts scholarship in marketing ethics and socio-psychological concepts concerning consumer behaviour and decision making processes. READ MORE

4. 18. CSR AND PURCHASE BEHAVIOUR : A Quantitative Study on The Impact of Various CSR Dimensions on Customer Purchase Behaviour

   University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Author : Muhammad Tareq Ajji; [2023]
   Keywords : ;

   Abstract : abstract  Date:                                                           [2023-01-04] Level:                                                         Bachelor/Master thesis in Business Administration, 15 cr  Institution:                                             School of Business, Society and Engineering, Mälardalen University  Authors:                                                   Muhammad Tareq Ajji                                                                                                  (97/01/30)                              Title:                                                            CSR and Purchase Behaviour- A Quantitative Study on The Impact of      various CSR Dimensions on Customer Purchase Behaviour Supervisor:                                             Ali Farashah  Keywords:                                                CSR dimensions, Legal CSR, Ethical CSR, Environmental CSR, Social CSR, Purchase Behaviour Research questions                                              1- What kind of impact do different dimensions of CSR activities (Legal, Ethical, Environmental, and Social) have on customers’ purchase behaviour in car & IT industries?  2- Which of the dimensions is the most effective?  3- Is the pattern the same between these two types of industries?   Purpose:                                                    This paper focuses on the car & IT industries. The primary goal is to examine the effect of various CSR dimensions on customer purchase behavior. READ MORE

5. 19. Towards Realistic Datasets forClassification of VPN Traffic : The Effects of Background Noise on Website Fingerprinting Attacks

   University essay from Karlstads universitet/Institutionen för matematik och datavetenskap (from 2013)

   Author : Christoffer Sandquist; Jon-Erik Ersson; [2023]
   Keywords : Data collection; Website fingerprinting; dataset; traffic analysis; VPN; encrypted traffic; machine learning; deep learning; network measurements; twitch; Datainsamling; Profilering av hemsidor; dataset; trafikanalys; VPN; krypterad trafik; maskininlärning; djupinlärning; nätverksmätningar; twitch;

   Abstract : Virtual Private Networks (VPNs) is a booming business with significant margins once a solid user base has been established and big VPN providers are putting considerable amounts of money into marketing. However, there exists Website Fingerprinting (WF) attacks that are able to correctly predict which website a user is visiting based on web traffic even though it is going through a VPN tunnel. READ MORE

6. 20. Small but Mighty: A qualitative study investigating characteristics of SMEs in their utilisation of ICT for sustainability

   University essay from Lunds universitet/Institutionen för informatik

   Author : Hilma Svalander; Måns Larsén; [2023]
   Keywords : ICT; SME; Sustainability; ICT for Sustainability; Utilisation; Agility; Risk Behaviour and Risk Management; Investments and Resources; Business and Economics;

   Abstract : This master's thesis seeks to address the problems associated with the utilisation of sustainable Information Communication Technologies (ICT) by small and medium-sized enterprises (SMEs), due to various barriers such as cost, limited resources, and lack of awareness. The research question seeks to examine the internal factors and characteristics of SMEs that influence their utilisation of ICT for sustainability. READ MORE