Essays about: "business behaviour"

Showing result 11 - 15 of 602 essays containing the words business behaviour.

  1. 11. There is still a long way to go: An exploratory study on the factors contributing to the inclusion and exclusion of female character representation in video games

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Erika Lybe; Arantxa Rufrancos Luna; [2023]
    Keywords : Inclusion; Diversity; Video Games; Female characters; Representation; Business and Economics;

    Abstract : Thesis Purpose: This thesis aims to explore the complex phenomenon of female character representation, both quantity and portrayal, in video games and which factors either inhibit or enhance the creation and how. Methodology: A qualitative study with an inductive approach, designed to answer the research question “How do different factors contribute to the inclusion or exclusion of female character representation in video games?”. READ MORE

  3. 12. Predicting Customer Churn and Customer Lifetime Value (CLV) using Machine Learning

    University essay from Lunds universitet/Matematisk statistik

    Author : Magnus Gerde; [2023]
    Keywords : Churn; CLV; SVM; Logistic Regression; Linear Regression; Random Forest Model; Mathematics and Statistics;

    Abstract : In an evermore competitive environment for companies and business, predictive customer behaviour models can give companies a competitive edge over its competitors. Two such important predictive behaviour models are customer churn models and customer lifetime value (CLV) models. READ MORE

  4. 13. The new hype in the e-commerce industry: A case study in Sweden to investigate challenges perceived by software development teams

    University essay from Lunds universitet/Institutionen för informatik

    Author : Hasmik Hakobyan; Narthana Murugesan; [2023]
    Keywords : software development teams; e-commerce; challenges; new hype; pandemic; Business and Economics;

    Abstract : The growing number of users and the changes in customer behaviour over the last few years caused new hype in the e-commerce industry. This imposed pressure resulted in some technical disruptions in those systems. READ MORE

  5. 14. Living in an Immaterial World: An exploratory study on consumer value perceptions in metaverse settings

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Linn Henriksson; Ellen Svärdh; [2023]
    Keywords : metaverse; consumption-value theory; value perceptions; virtual consumption;

    Abstract : As sung by Madonna, "we are living in a material world" underscored by the consumption of physical goods. Beyond the glitz of materialism lies the grand problem of overconsumption, and correspondingly overproduction, of the world's finite resources. READ MORE

  6. 15. The Impact of Board Gender Diversity on Firm Capital Structure: A Quantitative Study on S&P 500 firms

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Daniel Erik Mittag-Leffler; Kabir Sehgal; [2023]
    Keywords : board gender diversity; capital structure; critical mass; female risk aversion; leverage; debt-to-capital; trade-off theory; pecking order theory; agency theory.; Business and Economics;

    Abstract : Purpose: The objective of this study is to determine whether or not board gender diversity influences the capital structures of S&P 500 firms. This is done based on the premise of female risk aversion and conventional capital structure and agency issues theories. READ MORE