Essays about: "business case for sustainability"

Showing result 21 - 25 of 664 essays containing the words business case for sustainability.

1. 21. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
   Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

   Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

3. 22. A case study on Trucks’Crossmembers at Volvo Group

   University essay from KTH/Produktionsutveckling

   Author : Aman Sultania; [2023]
   Keywords : ;

   Abstract : This thesis aims at investigating the crossmember business within the context of Volvo Trucks, with a focus on identifying standardization opportunities and optimizing the supply chain for improved efficiency and cost savings. The objectives of this study include mapping commonalities in design, raw material grade, surface finish, and thickness across different trucks and brands. READ MORE

4. 23. Damned if you do, damned if you don't.

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Felix Ellqvist; Nicholas-Joel Kisling; Katharina Nadine Junge; [2023]
   Keywords : H M; sustainability; case; brand image; brand reputation; vocal; brand management; strategy; Business and Economics;

   Abstract : “(Un)sustainable fashion: H&M breaks promise.” “H&M sued for greenwashing claims, again.” “H&M under fire!” Helena Holgersson is sitting in her office on the top floor of H&M’s Stockholm Headquarters staring at the headlines flickering on her computer screen. READ MORE

5. 24. The Fast Fashion Business Model vs. Environmental Sustainability: A Case Study of Stronger

   University essay from Jönköping University

   Author : Hermon Tesfay; Tilde Herrlin; [2023]
   Keywords : fast fashion business model; environmental sustainability; sustainable fast fashion brand; sustainable decision-making;

   Abstract : The fast fashion industry is considered to be the second most polluting industry in the world, facing many challenges regarding environmental sustainability. Due to the rising interest and awareness in environmental sustainability, this study was conducted to discover how fast fashion companies make decisions regarding environmental sustainability and how these decisions are affected by the fast fashion business model. READ MORE

6. 25. How Venture Capital Could Use Large Language Models to Screen Sustainability Impact Startups

   University essay from Lunds universitet/Miljö- och energisystem

   Author : Måns Vilhelm Tivenius; Karl-Gustav Elf; [2023]
   Keywords : Large Language Models; Venture Capital; Impact Investing; Prompt Engineering; GPT-4; ChatGPT; Impact; Sustainability; Artificial Intelligence; Startup success; Impact startup; Impact measurement; Screening; AI for good; Technology and Engineering;

   Abstract : This study investigates the potential of large language models (LLMs), such as ChatGPT, to aid venture capitalists in the screening of startups that maximize sustainability impact. To determine the scope that maximizes impact for venture capitalists' and to identify effective screening criteria, the study utilized theoretical research and interviews. READ MORE