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Found 2 essays matching the above criteria.

  1. 1. A Cloud-based Business Process Automation Platform for Customer Interaction : Research, development, integration, deployment and test of a Business Process Automation platform to manage company customer relations through the cloud.

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Nicola Fiorello; [2021]
    Keywords : Business process management; Cloud deployment; Smart customer interaction.; Distribuzione su cloud; Gestione di processi aziendali; Interazione intelligente con i clienti.; Affärsprocesshantering; molndistribution; smart kundinteraktion.;

    Abstract : Customer relationship management is a crucial point of many businesses, and is often characterized by repetitive and monotonous actions carried out by operators. The evolution of technology, in this regard, is leading to a highly multi-channel scenario, where the entire history of interactions between the company and the customer is fragmented across different services and communication tools. READ MORE

  2. 2. The Art of Interaction – Engaging with Customers in Online Co-Creation Activities

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lena Marie Kurenbach; Gediminas Norgela; [2015]
    Keywords : social media features; customer co-creation; online co-creation; company-customer interaction; DART model; Business and Economics;

    Abstract : Over decades companies co-created products together with customers. The rise of social media has created new possibilities of collaboration and changed the way how companies can interact with customers. READ MORE