Essays about: "crm framework"

Showing result 1 - 5 of 43 essays containing the words crm framework.

  1. 1. European Union's Achilles' Heel - Securing the supply of critical raw materials

    University essay from Lunds universitet/Graduate School

    Author : Karla Jozic; [2023]
    Keywords : critical raw materials; supply security; EU; dependence; diversification; political risks; strategies; challenges; Law and Political Science;

    Abstract : This paper examines the policy measures employed by the European Union (EU) to mitigate external risks to the supply of critical raw materials (CRMs). The research makes an informed overview on the dynamics of contemporary international relations and challenges it may pose for EU’s CRM supply security, necessary for its green transition, against the backdrop of the complex interdependence theory. READ MORE

  2. 2. Demystifying Dynamic Capabilities - Exploring development & evolution of Dynamic Capabilities for Digital Transformation in a Multinational SME

    University essay from Göteborgs universitet/Graduate School

    Author : Swati Malhotra; [2022-07-05]
    Keywords : Dynamic Capabilities; Digital Transformation; SME; multinational; Business model;

    Abstract : The business environment is changing at a fast pace. One of the important ways in which the firms respond to these challenges is by employing digital technologies to create new value for their customers. However, despite the motivation and efforts by the firms to digitally transform the companies fail in their efforts. READ MORE

  3. 3. Next Best Action : A clustering framework for Customer Relationship Management

    University essay from Mittuniversitetet/Institutionen för informationssystem och –teknologi

    Author : William Takolander; [2022]
    Keywords : CRM; Clustering; Data analysis; Customer engagement;

    Abstract : For companies that supply a service to their customers, there will always be a difference in engagement from customer to customer. Some customers might have created an account, they might also have a paid subscription, or they neither have an account nor are a subscriber. Meaning that they only interact with the free content provided. READ MORE

  4. 4. Is SaaS the new star employee of your company?

    University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Author : Swapnajit Saha; [2022]
    Keywords : SaaS; CRM; ERP; software as a service; Swedish SMEs.;

    Abstract : Software-as-a-service (SaaS) has been around since the mid 2000's and is a practical option in contrast to the on-premise IT solutions where SMEs need to invest on purchasing or building their own IT infrastructures which means install the software themself, design the applications and have a whole IT division employed by the company to keep up with everything. Regardless of whether SaaS applications have been around for some time, SMEs actually have a ton of inquiries on whether these applications are a suitable choice for them. READ MORE

  5. 5. A CRM system implementation study for small companies.

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Elise Gwizdak; [2021]
    Keywords : CRM system; system implementation; process implementation; IRIS Methodology; IT Implementation Model;

    Abstract : Introduction. The implementation of CRM systems for small companies have not been widely explored by previous literatures, giving me the opportunity to research the system implementation process of Company X. The purpose of this research is to understand how to process implementation of a CRM system within the frame of a small company. READ MORE