Essays about: "customer focus strategy"

Showing result 1 - 5 of 244 essays containing the words customer focus strategy.

  1. 1. Logistikoptimering med 3PL-Integration

    University essay from Högskolan Väst/Institutionen för ingenjörsvetenskap

    Author : Adam M. Seraj; [2024]
    Keywords : Logistics Optimization; Cost-effectiveness; Third-party Logistics; Economic Analysis; Logistikoptimering; Kostnadseffektivitet; Tredjepartslogistik; Ekonomisk analys;

    Abstract :  Bakgrund – Essity, en framstående aktör inom hygien- och hälsobranschen, står inför utmaningar gällande logistikflödet för konsumentprodukter från produktionsanläggningen i Lilla Edet till kunder i Danmark. Den nuvarande logistikprocessen involverar intern transport med egna lastbilar till externa lager. READ MORE

  2. 2. Enhancing Circular Practices in the Automotive Manufacturing Industry - Exploring Opportunities and Challenges of Remanufacturing Electronic Control Units (ECUs)

    University essay from Göteborgs universitet/Graduate School

    Author : Vivian Ambiado; [2023-07-19]
    Keywords : Circularity; sustainability; remanufacturing; repair; ECUs; automotive industry; manufacturer; strategy;

    Abstract : This thesis examines the transition to a circular economy in the Swedish automotive manufacturing industry, with a specific focus on the implementation of remanufacturing for Electronic Control Units (ECUs). The study aims to identify opportunities and challenges associated with remanufacturing ECUs by considering product characteristics, strategic and business aspects, and the industrial and regulatory environment. READ MORE

  3. 3. Impact of non-family executives on family businesses in the Scandinavian region

    University essay from Jönköping University/IHH, ESOL (Entrepreneurship, Strategy, Organization, Leadership); Jönköping University/IHH, Centre for Family Entrepreneurship and Ownership (CeFEO); Jönköping University/IHH, Organisation, Ledarskap, Strategi och Entreprenörskap

    Author : Malik Daniyal Ahmed; Syed Muhammad Haider; [2023]
    Keywords : Family business; Family executives; non-family executive; Family involvement; Family values; Family-owned business; Succession; and managerial ownership.;

    Abstract : The research critically examines the positive and negative effects of hiring and not hiring non-family executives in Scandinavian family businesses. The analysis relies on a qualitative data collection method through semi-structured interviews with four participants. They can provide diverse information on the topic. READ MORE

  4. 4. Sustainability and Customer Values as Part of Strategic Marketing : A Focus Group Study Exploring What Customers Value in a Sustainable FMCG Product

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Matilda Schill; Ebba Flykt; [2023]
    Keywords : sustainability; FMCG products; customer values; behaviors; marketing; hållbarhet; “FMCG”-produkter; kundvärderingar; beteenden; marknadsföring;

    Abstract : This is a focus group study to explore the marketing process for a start-up company about to develop and launch a sustainable razor. In this process, understanding what the customers value in a sustainable product for daily use, such as razors, and how to apply this in the marketing process is of great importance. READ MORE

  5. 5. Test Strategy for New Product Development : Specific actions to enhance overall test strategy at ABB Robotics

    University essay from KTH/Produktionsutveckling

    Author : Ashraf Valizada; Davide Lorenzo Astolfi; [2023]
    Keywords : Test strategy; new product development test processes; test organization; advanced testing tools; robotics;

    Abstract : Testing is a crucial process for organizations to identify any defects, ensure high-quality standards, enhance customer experience, mitigate risks, and comply with regulations. With proactive identification and resolution of problems, efficient testing saves time, money, and effort, ultimately contributing to the organization's overall success. READ MORE