Essays about: "disadvantages of one to one marketing"

Showing result 6 - 10 of 14 essays containing the words disadvantages of one to one marketing.

  1. 6. Comparing digital marketing platforms : Helping companies decide between going with an enterprise marketing software or settling with a minor one

    University essay from Högskolan i Jönköping/JTH, Datateknik och informatik

    Author : Willy Larsson; [2019]
    Keywords : Digital marketing software; integration; enterprise; Salesforce Marketing Cloud; Klaviyo;

    Abstract : The desire for digital marketing has rapidly grown. The consequence of this has been an increased supply of digital marketing software providing the desired tools. This leads to a need for different types of software, where both enterprise platforms and minor one’s have risen. READ MORE

  3. 7. Social Media within a B2B context : A qualitative study about how industrial corporations can use social media to maintain B2B relationships

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Sophia Andersén; Annie Bengtsson; Sandra Gilén; [2014]
    Keywords : Social Media; B2B; Relationship Marketing; Integrated Marketing; Social Media Platforms; Warehouse Industry; Marketing B2B; Social Media within B2B;

    Abstract : The last thirty years there has been a dramatic change in relationship marketing. The use of computers connected to the Internet at work places has increased over time and social media is widely used in marketing strategies. READ MORE

  4. 8. An Email Marketing Plan for an Online Educational Startup Company: A Practical Approach

    University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)

    Author : Tian Tian; [2014]
    Keywords : ;

    Abstract : Nowadays, online marketing, which adopts Internet technology as a mediumto deliver marketing information to customers, is becoming popular, and Emailmarketing is one important part in an online marketing strategy. This thesis istrying to find a systematical and suitable way for company to design andimplement an Email marketing plan. READ MORE

  5. 9. Gröna tak i städer : en jämförelse mellan marknadsföring från företag och en fallstudie

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Malin Törnqvist; [2013]
    Keywords : gröna gårdar; naturtak; SEB USIF Arena; sedumtak; takträdgårdar;

    Abstract : Att bygga med gröna tak börjar bli allt vanligare för att öka grönskan i städer. I västvärlden består en stor del av städerna av outnyttjade, mörkfärgade hustak. Takytorna kan förbättra det lokala klimatet om de istället blir omsorgsfullt designade till gröna ytor – ”greening the skyline”. READ MORE

  6. 10. How can Relationship Marketing influence Micro-sized Family Businesses? A case study of “Casa Canela”

    University essay from IHH, Företagsekonomi

    Author : Lisa Gallay; Mihaela Iovu; [2011]
    Keywords : relationship marketing; family business; micro-sized companies;

    Abstract : Abstract Background: Micro-sized family businesses are facing great challenges in nowadays competitive markets. Marketing is one of the most essential fields if a company wants to suc-ceed. READ MORE