Essays about: "eco labeling"

Showing result 16 - 19 of 19 essays containing the words eco labeling.

  1. 16. Communicating to consumers in Sweden with eco-labels : Is the message getting through?

    University essay from Handelshögskolan vid Umeå universitet

    Author : Annie Lefébure; Rafael Rosales Muñoz; [2011]
    Keywords : Eco-label; Marketing Communications; Green Marketing; Environmental Friendly Products;

    Abstract : Sustainable consumption has become a crucial factor to consider for both consumers and manufacturing firms. Green marketing practices, or marketing activities aimed at decreasing the impact on the environment, have been incorporated into many business plans to combat old habits of wastefulness and pollution. READ MORE

  3. 17. Environmental labeling of constructions - a study of constructor opinions

    University essay from Institutionen för teknik och naturvetenskap; Tekniska högskolan

    Author : Andreas Johansson; Gustaf von Mecklenburg; [2010]
    Keywords : ;

    Abstract : This thesis has been written under the consultation of Skanska Hus Norrköping and aims to investigate the differences between environmental label systems regarding constructions. Interviews aiming to investigate the knowledge of environmental label systems have been made with representatives of local constructors. READ MORE

  4. 18. Gaining Competitive Advantage through Customer Satisfaction, Trust and Confidence in Consideration of the Influence of Green Marketing

    University essay from Institutionen för ekonomi

    Author : Ina Landua; [2008]
    Keywords : CRM; relationship management; green marketing; eco-labeling; customer satisfaction and trust; confidence; sustainability;

    Abstract : Research Question/Purpose: Due to environmental legislation, economic influences and increasing concern about the environment among the general public, today’s businesses are becoming more committed to environmental issues. Some enterprises yet have implemented a green strategy. READ MORE

  5. 19. Implementering av FSC-certifiering av mindre enskilda markägares skogsbruk

    University essay from SLU/Dept. of Forest Resource Management

    Author : Karin Tormalm; [1996]
    Keywords : certification;

    Abstract : Efterfrågan på miljövänligt producerade produkter har ökat allt mer under senar e år. Det har bl.a. lett till att system för miljömärkning och miljöstyrning av skogsbruk har utvecklats. READ MORE