Essays about: "effects of price on consumer behaviour"

Showing result 1 - 5 of 15 essays containing the words effects of price on consumer behaviour.

  1. 1. Adapting to Change: How COVID-19 Shaped Online Consumer Behavior A comparative study between the United Kingdom and Sweden aimed at analysing consumption variations in online shopping and online gambling.

    University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

    Author : Mimmi Bergström; Tuba Tezcan; [2023-07-21]
    Keywords : COVID-19; Restrictions; Online gambling; Online shopping; Consumption behaviour; Consumer theory; Substitution effect; Income effect; Relative price; OLS-regression;

    Abstract : The purpose of this study is to investigate the impact of the COVID-19 pandemic on online shopping and online gambling, as well as the differences between Sweden and the United Kingdom. Both social isolation and online consumption habits have been significantly impacted by the pandemic. READ MORE

  2. 2. Panic buying in Sweden during Covid-19 : An analysis on the effects of panic buying during Covid-19 on the CPI values of groceries in Sweden

    University essay from

    Author : Amanda Heisar Ebermark; Polina Ustinova; [2022]
    Keywords : Panic buying. Supply shortages; Covid-19; Regression model; Consumer behaviour; Consumer Price Index.;

    Abstract : This paper investigated the effects of panic buying induced by the Covid-19 pandemic on groceries' Consumer Price Index (CPI) within Sweden. The years of interest are mainly 2020 to 2021. However, the thesis also looks into years before the pandemic, specifically 2018-2019. READ MORE

  3. 3. The impact of a pandemic on brand preference in purchasing decisions of food and hygiene products: a COVID-19 perspective

    University essay from Högskolan Kristianstad/Fakulteten för ekonomi

    Author : Armin Sohani; Tarek Fahmy; [2020]
    Keywords : Brand preference; consumer behaviour; buying behaviour; COVID-19 pandemic; Sweden; branding; price; quality; risk; loyalty; food; hygiene products;

    Abstract : The uncontrolled spread of COVID-19 pandemic has surpassed all the expectations. Nations closed their boarders; the economy is going into recession and the whole world is suffering from the emerged pandemic. READ MORE

  4. 4. How Much Does It Cost? A quantitative study on the impacts of price presence and choice-set size in Online Grocery Checkout

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Lazar Nesic; Carl Osterman; [2020]
    Keywords : Consumer behaviour; Online Grocery; Checkout; Attribute salience; Choice-process satisfaction;

    Abstract : Online Grocery Shopping is currently one of the fastest growing e-commerce sectors, with traditional grocery retailing further by far the largest retail sector in the physical market. While the design of online grocery stores has been the subject of numerous previous studies in retailing, the checkout process has been sorely neglected. READ MORE

  5. 5. Ethical vs unethical minded consumer groups: Effects through the mediation of the Theory of Planned Behaviour on the Intention to Purchase during price promotion periods in the United Kingdom

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Puteri Nur Najwa Megat Husni; Agathe Dugleux; [2020]
    Keywords : Consumer behaviour; Ethicality in consumption; Price promotion effects; Theory of Planned Behaviour; Structural Equation Model; Business and Economics;

    Abstract : Title: Ethical vs unethical minded consumer groups: Effects through the mediation of the Theory of Planned Behaviour on the Intention to Purchase during price promotion periods in the United Kingdom. Date of the Seminar: 4th June 2020 Course: BUSN39 Degree project in Global Marketing Authors: Agathe Dugleux and Puteri Nur Najwa Megat Husni Supervisor: Javier Cenamor Keywords: Consumer behaviour, Ethicality in consumption, Price promotion effects, Theory of Planned Behaviour, Structural Equation Model. READ MORE