Essays about: "english language and mind"

Showing result 1 - 5 of 38 essays containing the words english language and mind.

  1. 1. How Influential Are They? An explorative study into the relationship between consumer-based brand equity and influencer endorsements.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Syeda Saana Hashmi; Fatima Khan; [2023]
    Keywords : Influencer; influencer endorsement; brand equity; brand loyalty; brand image; brand awareness; trust; knowledge; expertise; authenticity. ;

    Abstract : Purpose: This paper aims to explore the relationship between an influencer’s endorsement of a brand and the subsequent brand’s equity within a consumer’s mind. Research Question: How will an influencer endorsement influence a consumer’s brand equity?  Design, Methodology, and Approach: The authors of this paper used a qualitative approach, inductive structure. READ MORE

  2. 2. Voice or Choice? : A study about students’ attitudes towards reading aloud in English classrooms in upper-secondary school

    University essay from Mälardalens universitet/Akademin för utbildning, kultur och kommunikation

    Author : Rana Hanna Aranki; [2023]
    Keywords : reading aloud; English as a second language; attitudes; language backgrounds; questionnaire; upper-secondary school; qualitative approach; Sweden;

    Abstract : This study aims to explore and investigate students’ attitudes towards reading aloud in English in an upper secondary school in Sweden and whether the students’ previous experiences in reading aloud in L2 (English as a second language), as well as their language backgrounds have an impact on their attitudes towards reading aloud in L2. Additionally, the study will investigate which factors that might affect students’ attitudes towards reading aloud in L2. READ MORE

  3. 3. The Class of Us: A Study Across Several Schools in Sweden Comparing the EFL Comprehension of Playing the Video Game The Last of Us Versus Viewing the Television Adaptation

    University essay from Lunds universitet/Engelska

    Author : Robert Bång; Simon Torffvit; Anton Grandi; [2023]
    Keywords : Comparative; Comparative Study; Quantitative; English; EFL; English as a Foreign Language; SLA; Second Language Acquisition; Comprehension; Test; Video Games; Video Game; CALL; Computer assisted language learning; The Last of Us; TLoU; The Last of Us: Remastered; Naughty Dog; PlayStation; HBO; Home Box Office; Game; Games; Computer Games; Skolverket; Upper Secondary School; Gymnasiet; Gymnasieskolan; Sweden; Control Group; Immersion; Multimodality; Interactivity; Interactive; Television; Television series; Media; Audiovisual media; Audiovisual; Large-scale; Gender; Program; Video Game Literacy; Game Literacy; Narrative; Educational; Serious Games; Mature; Problem of Content; Attitudinal; Survey; Likert-scale; Likert; Interventionist; Narratology; Languages and Literatures;

    Abstract : Contemporary English as a foreign language (EFL) classrooms in upper secondary schools in Sweden make frequent use of receptive media such as movies and television to facilitate language learning. The more interactive medium of video games is seldom used for the same purpose, despite previous research indicating that the added layer of interactivity can bring benefits such as improvements to vocabulary, written production and reading comprehension. READ MORE

  4. 4. Teachers' Perspectives on the Use of Short Stories in the English Classroom : A qualitative study of English teachers' work with short stories in the multicultural classroom in Sweden

    University essay from Södertörns högskola/Institutionen för kultur och lärande

    Author : Alexandra Afram; [2023]
    Keywords : Short Stories; Literature; Teaching Material; Curriculum; Motivation; Learning Skills; Language Skills; Culture; Multiculturalism; Interculturality;

    Abstract : The purpose of this study aims to examine teachers' perspectives on the use of short stories in the English classroom at the upper secondary level in one municipality in Stockholm, Sweden. The study is a qualitative analysis of semi-structured interviews with 6 English teachers. READ MORE

  5. 5. How teachers utilize the practice of reading aloud to promote English language development in Swedish K-3 grades.

    University essay from Malmö universitet/Fakulteten för lärande och samhälle (LS)

    Author : Joshua Payne; Ramize Dushku; [2023]
    Keywords : reading aloud; language development; young learners; L1; L2; EFL; communicative learning; vocabulary acquisition;

    Abstract : Reading aloud is a method that has been used as a means of observational learning in schools for many years. It exists as an implicit part of many educational systems across the world, and the theories that underpin its usage are well studied. READ MORE