Essays about: "global marketing problems"

Showing result 11 - 15 of 24 essays containing the words global marketing problems.

  1. 11. Internet Technology Use in The Value Chain of Ethiopian SMEs : The Benefits, problems & Prospects.

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : ASAMNEW DESSIE KASSIE; [2012]
    Keywords : SME; Internet Technology; Value Chain;

    Abstract : Background: Major attention in researches within the field of internet technologies andits usage in service providing Small and medium Enterprises has been devoted in thedeveloped countries. Little or almost no attention or studies have been given on most ofthe developing or third world countries specifically, Ethiopia which can be consideredas a black hole in related researches. READ MORE

  3. 12. The Swedish ethnic food industry : a prospective look ahead and beyond

    University essay from SLU/Dept. of Economics

    Author : Amina Okun; [2011]
    Keywords : Ethnic Food; Entrepreneurship; ; Entrepreneurial Marketing; Business Opportunity; Innovative Networking;

    Abstract : The objective of this study is to identify, investigate, and explore ethnic entrepreneurs and mainstream retailers drivers, and problems behind the growing market for ethnic food in Sweden. In particular, the study will explore how these drivers and problems can be tackled and integrated to fit the new food experience among consumers that are demanding higher quality. READ MORE

  4. 13. Volvo CE in China : a case study of dual - brand strategy

    University essay from Avdelningen för ekonomi

    Author : Peng Shao; Zeliang Sun; [2011]
    Keywords : Volvo CE; Lingong; Dual-brand Strategy; Synergy;

    Abstract : Introduction: The part of introduction is presented to help readers give insight into the setting of our thesis. Firstly, we present the background of Volvo CE and Lingong. READ MORE

  5. 14. Concurrent Engineering Approaches within Product Development Processes for Managing Production Start-up phase

    University essay from Tekniska Högskolan

    Author : Sajjad Ebrahimi M.; [2011]
    Keywords : Start-up phase; Concurrent Engineering; Concurrent Engineering Principles; Start-up Management;

    Abstract : Nowadays in a turbulent market, developing and launching a new product is one of most competitive strategies implemented by many large and small enterprises. In fact, launching a new product depends upon the performance of four critical functions: design, manufacturing, distribution and marketing. READ MORE

  6. 15. The rural agribusiness development and environmental conservation in highland areas of Peru : An analysis of the current and future situation of organic farming in three districts of the Lurin River Basin

    University essay from KTH/Industriell ekologi

    Author : Guido Atilio Vega Moreno; [2010]
    Keywords : rural agribusiness; agroecology; environmental conservation; small-farmers;

    Abstract : Rural agro-industry gives added value to peasant’s agricultural production. In Peru, many small farmers from highland areas are linked in this activity as a means of subsistence. These farmers, since ancient times, have performed all their field activities in balance with nature. READ MORE