Essays about: "growth strategy of small firms"

Showing result 1 - 5 of 22 essays containing the words growth strategy of small firms.

  1. 1. Guidelines to align digital strategy with business strategy in a manufacturing SME

    University essay from Högskolan i Skövde/Institutionen för ingenjörsvetenskap

    Author : Marin Elizabeth Thomas; [2023]
    Keywords : Business strategy; digital strategy; manufacturing SMEs; strategy alignment;

    Abstract : The purpose of this thesis is to provide guidelines on how to align the business strategy and digital strategy in small and medium manufacturing enterprises. The research design includes a systematic-narrative literature review in which the data was collected through systematic and narrative examination followed by a qualitative analysis to identify themes and patterns. READ MORE

  3. 2. Business Ecosystem as a Strategy for Internationalization and Growth of S.M.E.s : A case study of S.M.E.s in Lagos, Nigeria.

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Olanrewaju Ibrahim Oladele; [2022]
    Keywords : Business Ecosystem; Networking; Co-opetition; Internationalization; SME;

    Abstract : The constant change in today's business environment has brought about the need for S.M.E.s to contend with more dynamic, complicated, and global business environments, making it hard to maintain competitiveness. READ MORE

  4. 3. Rapid Internationalization During a Global Pandemic : Swedish Born Global Perspective

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Emil Quick; Philip Danielsson; [2022]
    Keywords : Globalization; Internationalization; Born Globals; Born-again Globals; Network; Digitalization; Covid-19; startup;

    Abstract : Most of the existing research regarding internationalization is focusing on larger and established firms. Therefore, this paper will contribute to research by solely focusing on young and small firms' internationalization. There is today much research on specific theories. Meanwhile, the internationalization process is complex by nature. READ MORE

  5. 4. The micro consulting business in Sweden : A multiple-case study of content marketing methods used to attract potential customers

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Jesper Björling; Elias Lindahl; Jonathan Persson; [2022]
    Keywords : Micro consulting enterprises; Content marketing; Acquiring customers; Customer identification; MCE’s Content Marketing Model;

    Abstract : Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. READ MORE

  6. 5. What aspects affect inter-organizational knowledge transfer in different company sizes? An exploratory study

    University essay from Högskolan i Halmstad

    Author : Claes Andersson; Aizhan Stanbayeva; [2021]
    Keywords : Knowledge transfer; inter-organizational; organizational level; multinational coorporation; MNC; large company; LC; small or medium enterprises; SME;

    Abstract : Purpose - The purpose of this thesis is to explore aspects that affect inter-organizational knowledge transfer (KT), at the organizational level, from different sized companies such as small and medium enterprise (SME) and large or multinational company (LC/MNC), separately, to their partners.Design/methodology/approach - This thesis conducted a qualitative study with a deductive approach, using two companies in Sweden that belong to the hospitality industry and health sector, one SME, and one LC/MNC in order to explore the aspects that affect inter-organizational knowledge transfer by applying a theoretical framework based on existing literature. READ MORE