Essays about: "impact of technology on hospitality industry"

Showing result 1 - 5 of 6 essays containing the words impact of technology on hospitality industry.

1. 1. Creating the world's most sustainable and attractive travel destination. A content analysis of sustainable place brand identities in Southern Sweden

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Douglas Berglund; Katherine Driscoll; [2023-11-22]
   Keywords : place brand identity; place branding; sustainability; content analysis;

   Abstract : This study examines how the place brand identities of seven Destination Management Organisations (DMOs) in southern Sweden guide their sustainable tourism communication. With the importance of sustainability becoming clear, interest in sustainable place branding is growing rapidly in scholarly and professional contexts. READ MORE

3. 2. Analyzing the resilience of tourism stakeholders during the COVID-19 pandemic: A case study of Bend, Oregon

   University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

   Author : Fie Broker-Bulling; [2020]
   Keywords : Sustainable development; sustainability; resilience; tourism; hospitality; Covid-19; crisis and disaster recovery;

   Abstract : As the world continues to globalize, the need for sustainability is becoming increasingly evident. In the tourism industry, an industry that employs 1 out of 10 globally, this is especially true. This industry is composed of a complex web of systems that ebb and flow in unison. READ MORE

4. 3. The concept of a smart hotel and its impact on guests’ satisfaction, privacy and the perception of the service quality

   University essay from Södertörns högskola/Turismvetenskap

   Author : Mikolaj Domanski; [2020]
   Keywords : Smart hotel; Smart technology; Internet of Things; Information Communication Technology; Service quality; Guest satisfaction;

   Abstract : Smart technology has become very extensive and popular in many areas of our lives in the last few years. Their role is to make life and activities performed by the user easier, faster, better and more interesting. Smart technology has been used for years in areas such as education, industry and transport. READ MORE

5. 4. Challenges in Marketing Strategy of Online Travel Booking Industry in China : -A case study of Ctrip.com and Qunar.com

   University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

   Author : Dongdong Zhang; [2014]
   Keywords : online travel agents OTAs ; challenges; marketing strategy; Ctrip.com; Qunar.com;

   Abstract : Information technology plays an important role in the hospitality and tourismindustry. The internet has reshaped the distribution channels and thus suppliers andconsumers can contact directly. It also changes consumers searching and bookingbehaviors. So information technology brings online travel agents some challenges inthe marketing strategy. READ MORE

6. 5. Approaching Future Customer using Technological Advance in Hotel Industry

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Andrea Pisarova; [2012]
   Keywords : hospitality management; digital marketing; brand touch-point wheel; technology innovation; mobile communication; social media; Social Sciences;

   Abstract : The purpose of the paper is to draw attention to the technological advance and its impact on marketing strategies in the hospitality industry. It examines the development of the profile of future consumers and their relationship towards technology. READ MORE