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Showing result 1 - 5 of 25 essays matching the above criteria.

  1. 1. Digital Leadership Capabilities for successful Digital Transformation- Cultural perspective : How do digital leaders' experiences and perspectives on the capabilities needed for successful digital transformation in tech firms differ across different cultural contexts?

    University essay from Jönköping University

    Author : Kiran Raza; Sai Madhavi Palle; [2023]
    Keywords : Digital transformation; Digital leadership capabilities; Leadership; Digital leader;

    Abstract : Introduction: Digital transformation has had a significant impact on the way businesses operate and interact with their clients. The advent of digital technologies has brought about unprecedented changes in customer behavior, necessitating continuous adaptation and transformation to maintain competitiveness. READ MORE

  2. 2. The attitude behavior-gap in the apparel market explained

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Kajsa Djurfeldt; Natalia Milunovic; [2021]
    Keywords : Sustainability; Attitude; Consumer Behavior; Cynicism; Identity.; Business and Economics;

    Abstract : Title: The attitude behavior-gap in the apparel market explained. A qualitative study examining the attitude behavior-gap concerning sustainability in the apparel market. Keywords: Sustainability, Attitude, Consumer Behavior, Cynicism, Identity. READ MORE

  3. 3. Entrepreneurs From High Uncertainty Avoidance Cultures: The Influence of International Study-Related Experience on Entrepreneurial Intentions

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Johanna Lemke; Lydia Baum; [2021]
    Keywords : entrepreneurial intentions; international study-related experience; uncertainty avoidance; risk aversion; Germany; Business and Economics;

    Abstract : Nowadays, entrepreneurship is acknowledged as a crucial factor for ensuring sustain-able economic growth and job generation. Entrepreneurship is a behavior that stems from a mindset which reflects an individual's drive and the ability to perceive an opportunity to create economic prosperity and wealth, also called entrepreneurial intentions. READ MORE

  4. 4. The Influence of Social Media Content on Youth Tourism: Can Culture Play a Role?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Nadezhda Tsankova; Iva Pervan; [2020]
    Keywords : social media; youth tourism; cultural differences; Business and Economics;

    Abstract : This thesis aims to investigate the influence of social media content on youth tourism by assessing the perceptions of youth travelers from four countries - Bulgaria, Croatia, Sweden, and the Netherlands. Therefore, the purpose of this thesis is to examine the cultural differences of youngsters’ attitudes towards social media use in travel planning. READ MORE

  5. 5. Gendered Game: Gender and gender imbalance in the gaming industry : How is the gender imbalance created and explained the Swedish Gaming firms?

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Maroun Nasr; [2020]
    Keywords : Gender diversity; Diversity; Gaming Industry; Swedish Gaming Industry; Könsmångfald; Mångfald; Spelindustri; Svensk spelindustri;

    Abstract : The low levels of gender diversity is an characteristic that is directly associated with the gaming industry. The gaming industry is multi-dollar business with huge influence on technological advancement and possesses a great power and influence over its users. It is in a position to shape how users view the world and how they interact with it. READ MORE