Essays about: "international market expansion"

Showing result 1 - 5 of 125 essays containing the words international market expansion.

1. 1. Utilization of digital technologies in internationalization processes. A case study of high-tech SMEs in Sweden

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Jakob Funck; Marcus Schöneman; [2024-02-13]
   Keywords : Digitalization; Internationalization; SME;

   Abstract : This thesis explores the role of digitalization in the internationalization process of Swedish Small and Medium-sized Enterprises (SMEs). In today's global economy, digitalization has become increasingly important for firms to remain competitive. READ MORE

3. 2. Managing the procurement process during scale-up: A case study of a European Battery Manufacturer

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Lisa Bergqvist; Sofia Holm Öste; [2023]
   Keywords : procurement process; purchasing; expansion framework; battery manufactures; scale-up; ramp-up; Inköpsprocess; expansion ramverk; batteritillverkare;

   Abstract : The European battery market is in rapid growth and the industry actors are ramping up production as well as exploring international expansion opportunities. However, due to the relative novelty of the industry in Europe, there is a lack of benchmark companies and established frameworks for successful expansion. READ MORE

4. 3. Beyond Borders: The Ability of FMCG Companies Leveraging their Internal Capabilities Internationally

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Olli Autere; Jacob Sandnes; [2023]
   Keywords : Internationalization; Internal capabilities; go-to-market strategy; External factors; product success; Business and Economics;

   Abstract : The advent of globalization has emphasized the importance of effective internationalization strategies for Fast-Moving Consumer Goods (FMCG) companies. This research seeks to explore the internal capabilities of FMCG firms, examining how they can be refined, developed, and utilized for more effective internationalization. READ MORE

5. 4. International Market Selection of Home Region Oriented MNEs : An Exploratory Case Study into Frameworks and Challenges in Today’s Business World

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Felix Flint; Moritz Winkelius; [2023]
   Keywords : Internationalization; International Market Selection; MNE; Home Region Oriented; Multicriteria Decision Making Framework;

   Abstract : This study aims to explore the factors, aspects, and trends considered in the International Market Selection (IMS) process. Consequentially, it develops a deeper understanding of the challenges faced by home region oriented multinational enterprises (MNEs) during international expansion. READ MORE

6. 5. Implementation of Export Business Strategy for Internationalization Entrepreneurial Startups to achieve Competitive Advantage in an Emerging Economy. : Evidence from Sri Lankan SMEs Textile and Tea Industry.

   University essay from Linnéuniversitetet/Institutionen för management (MAN)

   Author : Saumya Nelshani Solanga Arachchige Dona; [2023]
   Keywords : Entrepreneurial Startups SMEs International Entrepreneurship; Internationalization Process; Competitive Advantage; Business Strategies; Exporting; Internationalization Theories. Exporting Barriers.;

   Abstract : This research study concerns entrepreneurial startups that converted into internationalization by implementing an export business strategy. MASApparel and Dilma Tea companies in Sri Lanka, two leading companies, were selected to illustrate the export strategy for business expansion in foreign markets. READ MORE