Essays about: "internationalization of markets and business"

Showing result 11 - 15 of 148 essays containing the words internationalization of markets and business.

  1. 11. Internationalization of Life Science Startups : The Case of Swedish Life Science Businesses

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Lauri Lindén; Leonard Zeilon; [2022]
    Keywords : Business Model; Internationalization; Networking; Life Science; Startup; Sweden;

    Abstract : In the last decades, research on technology and applications for improvementsof people’s wellbeing has been increasingly important. There is an extensive amount of research on internationalization of firms, while research on life science businesses, especially startups, in a Swedish context is lacking. READ MORE

  2. 12. Rapid Internationalization During a Global Pandemic : Swedish Born Global Perspective

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Emil Quick; Philip Danielsson; [2022]
    Keywords : Globalization; Internationalization; Born Globals; Born-again Globals; Network; Digitalization; Covid-19; startup;

    Abstract : Most of the existing research regarding internationalization is focusing on larger and established firms. Therefore, this paper will contribute to research by solely focusing on young and small firms' internationalization. There is today much research on specific theories. Meanwhile, the internationalization process is complex by nature. READ MORE

  3. 13. Blockchain technology, an enabling force: : Getting access to a new spectrum of international markets

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Felix Albrektson; Max Bergström; [2022]
    Keywords : ;

    Abstract : The impact that technology has on modern international business is comprehensive, it has, and is transforming the way that business and interaction are conducted across borders. Through development of new technologies arises opportunities to be exploited in the search for beneficial advantages. READ MORE

  4. 14. The Effect of COVID-19 on Internationalization: A case study of Nigerian Cement Companies

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Adeola Anthonia Osisanwo; Adekola Adebowale; [2022]
    Keywords : COVID-19; internationalization; cement industry firm; Nigeria n ; foreign international markets;

    Abstract : Internationalization has long time ago been very much been undergone and sustained inseveral companies all over the world, ranging from small to large sized firms. This is sobecause there has been increased demand for companies to meet in not just their domesticmarkets but also international markets. READ MORE

  5. 15. Cultural awareness for competitiveness in the global market  IKEA’s Japan adventures as case study

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Yulia Lindholm; [2022]
    Keywords : Culture; Culture awareness; Globalization; Marketing Mix; Adaptation; Standardisation; Case Study;

    Abstract : In internationalisation, entering new markets is a challenging and risky process.  There are various factors to consider when planning a strategic approach to meet the demand and preferences of customers in a foreign market. To meet this challenge, knowledge of the new market plays a major role in the outcome of internationalization. READ MORE