Essays about: "motivational factor"

Showing result 21 - 25 of 77 essays containing the words motivational factor.

  1. 21. Social media effects on diaspora tourism : A case study on second generation of Iranian immigrants in Stockholm

    University essay from Södertörns högskola/Turismvetenskap

    Author : Paria Izadi; [2020]
    Keywords : Diaspora Tourism; Stockholm; Second Generation; Social Media; Iran;

    Abstract : The impact of social media in tourism industry is significant. This study examines the role, impact, and relationship of social media platforms among second generation Iranian Swedish in Stockholm as a segment of tourism market when travelling to Iran. READ MORE

  3. 22. Cash is King in Plastic Recycling - An Experimental Study on How Monetary Incentives Impact Individual Motivation for Plastic Recycling

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Lucas Otterling; Kristoffer Östlin; [2020]
    Keywords : Individual Motivation; Monetary Incentives; Recycling; Plastic Waste; Waste Management;

    Abstract : This study aims to research, through an experimental study, how monetary incentives impact individual motivation for household plastic recycling. Sweden has one of the world's highest rates of plastic waste recycling. READ MORE

  4. 23. The use of SRI strategies and motivational factors : A case study among banks and fund companies

    University essay from Linnéuniversitetet/Institutionen för nationalekonomi och statistik (NS)

    Author : Oskar Karlsson; Erik Sjöbeck; [2020]
    Keywords : SRI strategies; Sustainable and responsible investments; Modern Portfolio Choice Theory; Expected Utility Theory; Motivation; Profit maximization; Banks and fund companies;

    Abstract : Background: In today's society, there is more pressure to be sustainable and not least in the financial world. Several agreements, such as the Paris Agreement, have been created to steer countries towards more sustainability. When it comes to the economy, several SRI strategies have been developed to serve the same purpose. READ MORE

  5. 24. The effect of marketing appeals on consumers' intention to pro-environmental behaviour : A social marketing study applying the Theory of planned behaviour in Jönköping, Sweden

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Senja Lunden; LisaBeth Sundström; Aya Suliman; [2020]
    Keywords : Social Marketing; Theory of Planned Behaviour; Marketing Appeals; Intention to Behavioural Change; Palm oil;

    Abstract : Background: Due to increasing environmental issues, the social marketing efforts from organisations are increasing with the aim to push for more sustainable behaviour. One recurring issue in these campaigns is palm oil production. READ MORE

  6. 25. Impact of Gamification on Social Network Platforms

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Yakubu Dawud; Suzanna Nikolic; [2020]
    Keywords : User-Generated Content; motivation; digital platforms; viral-marketing; social media; Business and Economics;

    Abstract : This thesis examines the motivational drivers of gamification that influence the willingness to interact among platform end users. Two elements of gamification, reward and challenge were used as independent variables while playfulness, recognition, enjoyment and social influence served as mediating variables. READ MORE