Essays about: "non-profit organizations and market"

Showing result 16 - 19 of 19 essays containing the words non-profit organizations and market.

  1. 16. Core competence – definition and dynamics in the not : for- profit sector

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Maria Andersson; Rachel Ramos-Reid; [2011]
    Keywords : Core competence; resource-based view RBV ; knowledge management; non-profit sector; non-profit organization; strategy formulation;

    Abstract : Core competence as a concept has been implemented and studied within the for-profit sector for some decades. The concept is used to understand, develop and sustain competitive advantage and, in contrast to purely market oriented strategies, takeoff from the internal unique strengths within organizations. READ MORE

  3. 17. Public attitudes towards the use of marketing and communication by global non-profit organizations

    University essay from Ekonomihögskolan, EHV

    Author : Daniel Ackermann; Tim Kruisman; [2007]
    Keywords : NPO; non-profit organization; non-profit; nonprofit; marketing; communication; guerrilla; guerilla;

    Abstract : Title: Public attitudes towards the use of marketing and communication by global non-profit organizations Background: The importance of the non-profit sector and the commercialization in it is increasing. The organizations have to deal with more competition in the fundraising market on the one hand, and they are on the other hand confronted with people who are blocking the recognition of conventional marketing expressions. READ MORE

  4. 18. Nya spelregler för allmännyttan : Betydelsen av strategiskt arbete i en föränderlig miljö

    University essay from Institutionen för ekonomi

    Author : Johan Holmgren; [2007]
    Keywords : Allmännyttiga bostadsföretag; marknadsföring; strategier;

    Abstract : Abstract This paper is about how the future picture of the public housing sector in Stockholm (capital of Sweden) may look like. It will focus on how these companies need to develop to be able to handle future threats. READ MORE

  5. 19. Syns vi - finns vi !? : marknadsföringsstrategier för Svenska FSC

    University essay from SLU/Dept. of Forest Products

    Author : Kristofer Ek; Anna Furness-Lindén; [2005]
    Keywords : FSC; marknadsföringsstrategier; kommunikation; mervärdesmärkning; miljömärkning;

    Abstract : A couple of hundred years ago half of the earth's surface was covered by forest. Today, only half remains and every year an area the size of Nepal is disappearing. Deforestation, together with the burning of fossil fuels, is also one of the reasons for the increasing greenhouse effect. READ MORE