Essays about: "online shopping"

Showing result 31 - 35 of 340 essays containing the words online shopping.

  1. 31. Combating abuse of dominance in digital markets: Study from the perspective of EU and India

    University essay from Lunds universitet/Institutionen för handelsrätt

    Author : Nirmala Mahaveer Patil; [2023]
    Keywords : Competition; Digital Markets; EU; India; Law and Political Science;

    Abstract : Online transactions, networking, also online shopping of goods & services have exponentially increased. Digital markets have been preferred by consumers, businesses. Undertakings are competing to persuade customers. Well established business groups gain dominant position in the market and more possibility to avoid new entrants, avoid competition. READ MORE

  2. 32. Unmanned Stores In Sweden : A Quantitative Study On Enhancers And Inhibitors According To The Swedish Generation Z

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Pontus Andersson; Johansson Oscar; [2023]
    Keywords : Technology-Based Self-Service; Technology Readiness; Technology Acceptance Model; Generation Z; Unmanned Stores; Digitalization; Retail Industry;

    Abstract : Introduction: Since the start of the digital age back in the 70s, digital technology has become a main tool for us humans to work, communicate, and enjoy ourselves on a day-to-day basis. The major push that set this new chapter of human life was due to the first military-manufactured computers of the time. READ MORE

  3. 33. How is E-commerce Live Streaming on TikTok Different from Traditional E-commerce on Alibaba?

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Liu Xinyi; [2023]
    Keywords : ;

    Abstract : Background: In recent years more and more consumers in the Chinese market are participating in e-commerce live streaming platforms for online shopping, which is a challenge for traditional e-commerce and an opportunity for brands. TikTok and Alibaba, as one of the major e-commerce live streaming platforms and traditional e-commerce platforms in China, can provide a new perspective for brands. READ MORE

  4. 34. From Scroll to Cart: Investigating the Influence of TikTok Community Commerce Content on Adult Purchase Behavior

    University essay from

    Author : Adia Atwell; [2023]
    Keywords : TikTok; Community Commerce; Influence; Purchase Behavior; User-Generated Content; Word of Mouth; Stimulus Organism Response; Social Influence;

    Abstract : With the rise of social media platforms and the increasing popularity of short-form video content, TikTok has emerged as one of the dominant platforms for entertainment, information sharing, and commerce. This thesis aims to examine the influence of community commerce TikTok content on adult users, exploring the impact it has on their purchasing behaviors, perceptions, and overall engagement. READ MORE

  5. 35. Identifying the Barriers to Pre-owned Fashion: A Consumer Perspective

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alicia Larsson; Cajsa Schoultz; [2023]
    Keywords : Consumer Behavior; Pre-owned Shopping; Multichannel Retail; Business and Economics;

    Abstract : Thesis Purpose: This study aims to enhance the understanding of factors that discourage consumers from buying pre-owned fashion in a multichannel retail setting. Methodology: Rooted in a qualitative and exploratory method, this study is further guided by an abductive approach. READ MORE