Essays about: "small and medium enterprises"

Showing result 16 - 20 of 604 essays containing the words small and medium enterprises.

  1. 16. Teamwork makes the Theme work : A qualitative study on theming and performative labour as a differentiation strategy on SME Cafés in Sweden

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Zeeb Hala; To Quan Luu; [2023]
    Keywords : servicescape; theming; theme; performative labour; aesthetic labour; emotional labour; interaction; teamwork; café; coffee shop; differentiation; differentiation strategy; Disneyization; SME;

    Abstract : Servicescape is a physical setting where the performance, delivery and consumption are exchanged within a service marketplace. It includes sensory components, such as the theme of the place that has a high impact on customer perceptions and purchasing decisions and providing them with extraordinary experiences (Pine and Gilmore, 1999; Zeithaml, Bitner and Gremler, 2009). READ MORE

  2. 17. A Framework for the Ethical Integration of Extended Reality InProduction Training : Considerations For SMEs in The ManufacturingIndustry

    University essay from Mälardalens universitet/Akademin för innovation, design och teknik

    Author : Tatenda Innocent Chikweya; [2023]
    Keywords : Extended reality; XR; Ethics; New technology adoption; Production training; SMEs;

    Abstract : Extended Reality (XR) technologies, including virtual reality (VR), mixed reality (MR) and augmented reality (AR), are increasingly being integrated into production training across various industries. As XR becomes more prevalent, ethical considerations surrounding its implementation become important. READ MORE

  3. 18. Small and Medium-Sized Tourism Enterprises’ Response to COVID-19 : An Outlook of Business Resilience in Bali, Indonesia

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Marcus Nilsson; Gustaf Ljunggren; Tobias Stein; [2023]
    Keywords : tourism; business resilience; SMEs; Bali; organizational adaptation;

    Abstract : A majority of the businesses operating in the tourism industry are small and medium-sized enterprises (SMEs). This is especially true in small island destinations, where many SMEs often depend financially on tourism. This paper investigates what characteristics tourism SMEs that survived the COVID-19 pandemic in Bali have. READ MORE

  4. 19. Determinants of SMEs' Sustainable Practise : A case study of a Swedish financial firm

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Sebastian Orrmell; Jonathan Markl; Fahmid Anam Chowdhury; [2023]
    Keywords : SMEs; Sustainability; Social Performance; Resource-Based View; Stakeholder Theory; Upper Echelon Theory; Small and Medium Sized Enterprises;

    Abstract : Purpose – To find out what factors hinder and promote SMEs to practice sustainable business. Methodology – Qualitative case study based on interviews and archival data. Findings – This research resulted in five different propositions. 1. READ MORE

  5. 20. From Data to Dollars: Unraveling the Effect Data-Driven Decision-Making Has on Financial Performance in Swedish SMEs

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Elliot Stowe; Emilia Heidar; Filip Stefansson; [2023]
    Keywords : Data-Driven Decision-Making; DDDM; Big Data Analytics; SMEs; Financial Performance;

    Abstract : Background: Data-driven decision-making (DDDM) has emerged as a primary approach to decision-making in many organizations. It uses data and analytics to guide decision-making processes and can lead to better business outcomes. READ MORE