Essays about: "sponsored Content"

Showing result 21 - 25 of 27 essays containing the words sponsored Content.

  1. 21. The Perceived Credibility of Fashion Bloggers and Sponsored Blog Posts

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Linn Hansson; [2015]
    Keywords : Credibility; Fashion Blogs; Fashion Blogger; Sponsored blog posts; Social Sciences;

    Abstract : This study examines the problem regarding editorial content in fashion blogs being increasingly sponsored by PR agencies and corporations. The research question will answer how this affects the credibility of fashion bloggers and the blog content. A qualitative approach has been used to measure this phenomenon, with quantitative features. READ MORE

  3. 22. They made a career with their opinions: An exploratory study of reader perception of credibility of high-status bloggers

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Suzanne Anita Julie Lindquist; [2015]
    Keywords : source credibility theory; career blogger; credibility; trust; Social Sciences;

    Abstract : The 21st century has developed so quickly digitally that information spreads so quickly through e-word-of-mouth. To effectively communicate, companies have to find a way to spread their own messages in a fast, unique way to entice their publics. READ MORE

  4. 23. The experiences of midwives from a transcultural caring perspective in Nuwakot, Nepal

    University essay from Akademin för vård, arbetsliv och välfärd

    Author : Camilla Alvenby; Jens Grönberg; [2015]
    Keywords : midwives experiences in Nepal; content analysis; transcultural; culture;

    Abstract : This study is a minor field study and is sponsored by Swedish Development Cooperation Agency. Nepal is one of the poorest countries in the world and struggles with continuing reducing the national maternity mortality rate in order to satisfy WHO millennium targets. READ MORE

  5. 24. Exploring the Concepts which Constitute the Perception of Trustworthiness in Virtual Sponsored Communities

    University essay from Företagsekonomiska institutionen

    Author : Xiaohang Chen; Olle Falkenäng; [2012]
    Keywords : Concepts of trust-building; Internet forums; Relationship marketing; Perception of trustworthiness; Virtual sponsored communities; World of Warcraft;

    Abstract : The development of virtual sponsored communities has created great possibilities for people and companies to interact on shared platforms. To create interaction in the community, it is essential to create the perception of trustworthiness of the community. READ MORE

  6. 25. Experiences of living with HIV/AIDS in Thailand : A qualitative study

    University essay from Högskolan i Borås/Institutionen för Vårdvetenskap

    Author : Am Hast; [2011]
    Keywords : HIV; AIDS; experience; thailand; qualitative study; sexually transmitted disease; public health disease;

    Abstract : This thesis and study is sponsored by Minor Field Study scholarship through University of Borås and is funded by SIDA (Swedish International Development Cooperation Agency). There are around half a million people living with HIV/AIDS in Thailand and it is one of Thailand’s most increasing public health diseases since 1984. READ MORE