Essays about: "strategic communi-cation"

Found 3 essays containing the words strategic communi-cation.

1. 1. Translating science in consultancy practice: a study of communication practitioners

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Amanda Nilsson; [2022]
   Keywords : Communication Consultants; Translation; Sensemaking; Science in Practice; Communi-cation Science; Social Sciences;

   Abstract : Studies conducted within the field of Strategic Communication have often had communication practitioners working within organizations as the object of investigation. Communication consultants, however, is a professional role within Strategic Communication that needs further investigation. READ MORE

3. 2. Shaping future communication practises using CCO perspective: A study of pandemic remote work at UNDP

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Hanna Eliasson; [2021]
   Keywords : Remote work; CCO; organisational communication; four flows; strategic communi-cation; bottom-up approach; Social Sciences;

   Abstract : Covid-19 has forced organisations globally to shift from a physical office to a re-mote workspace overnight. One year into the pandemic, research suggests remote work could be the ‘new normal’, highlighting the need for organisations to enhance their knowledge of this practise. READ MORE

4. 3. Steering discourses in a complex world

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Mattias Pettersson; Karl Ågårdh; [2018]
   Keywords : Crisis communication; public relations; complexity; steering discourses; image repair; product recall; Social Sciences;

   Abstract : This study aims to problematise if and how an organisation can steer discourses in a crisis situation. The study brings knowledge to the field of strategic communication from a single case study regarding a product recall made by a multinational corpora-tion. READ MORE