Essays about: "telecommunication service quality and customer satisfaction questionnaire"

Found 4 essays containing the words telecommunication service quality and customer satisfaction questionnaire.

1. 1. Study of Users’ Data Volume as Function of Quality of Experience for Churn Prediction

   University essay from Blekinge Tekniska Högskola

   Author : Ravuri Hemanth Kumar; [2016]
   Keywords : Churn; Mobile Data; Quality of Experience; Experience Sampling Method;

   Abstract : Customer churn has always been a problem to be addressed by the telecommunication service providers. So far, work done in this regard was based on analyzing historical data of the customers by using different data mining techniques. READ MORE

3. 2. Service Quality Relevance in Nigeria : Evidence from Zain Mobile

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Oladayo ODUJOBI; [2011]
   Keywords : Customer Service; SERVQUAL; service Quality;

   Abstract : Customer satisfaction is an increasing challenge for telecommunication companies. In the last few years, the mobile telecom market has witnessed a substantial growth and rapid changes globally, as well as domestically in Nigeria. Customer satisfaction is a critical issue in the success of any business system. READ MORE

4. 3. The Impact of Customer Relationship Marketing Tactics On Customer Loyalty Within Swedish Mobile Telecommunication Industry

   University essay from Sektionen för ekonomi och teknik (SET)

   Author : Yuanyuan Jr Feng; Xuan Jr Zhang; [2009]
   Keywords : Relationship Marketing; Customer Loyalty; Relationship Quality; Trust; Satisfaction; Switching Cost; Mobile Telecommunication;

   Abstract : Due to the more and more fierce competition in today’s business, many companies are required to build long-term profitable relationship with customers and to achieve customer loyalty. Therefore, relationship marketing has become more and more important since last decade of 20th century, especially in service industry. READ MORE

5. 4. The battle of DTAC in Thailand’s mobile phone operator market

   University essay from Akademin för hållbar samhälls- och teknikutveckling

   Author : Parunya Vanasakul; Supisra Arayaphong; Ploychompoo Wankeao; [2008]
   Keywords : Marketing;

   Abstract : ABSTRACT Date: 2008-05-26 Program: International Marketing Course Master Thesis International Marketing (EF0705) Authors Parunya Vanasakul (830422) Ploychompoo Wankeao (850418) Supisra Arayaphong (831102) Teacher Tobias Eltebrandt Title The battle of DTAC in Thailand’s mobile phone operator market Strategic question How can DTAC gain higher market share by focusing on customers in Bangkok? Purpose The purpose of this research is to investigate, analyze current competition between DTAC and other competitors with customer insight in order to find out the possibility for DTAC to gain more market share in Thai telecommunication market by focusing on customers in Bangkok area. Theory and Method Researchers apply ‘Business Strategy theory and Marketing mix for service company or 7Ps’ to answer the strategic question by collecting primary data from questionnaire and interview, while the secondary data are collected from various reliable sources. READ MORE