Essays about: "thesis on school marketing tool"
Showing result 1 - 5 of 12 essays containing the words thesis on school marketing tool.
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1. Viral Attraction: Incongruency in Job Adverts on Social Media
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Organizations are facing increasing challenges when it comes to securing talent. Harsh competition and a young generation more inclined to bargain means more activities to stand out and become an attractive employer. READ MORE
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2. Generative AI as a Tool for Swedish Startups - A qualitative study on how Generative AI can affect Swedish startups
University essay from Göteborgs universitet/Graduate SchoolAbstract : In today's rapidly evolving technological landscape, startups are constantly seeking new ways to innovate and stay ahead of the competition. One promising innovation is Generative AI, which uses large datasets to generate original content such as images, music, code, or text (McKinsey & Company, 2022). READ MORE
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3. LUXURIOUS BRAND AND SOCIAL MEDIA : Luxurious brands marketing strategies in social media
University essay from Mälardalens högskola/Industriell ekonomi och organisationAbstract : Date: 2021/06/03 Level: Master Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Shadi Botros, Yacoub Said (87/07/24) (95/01/01) Title: LUXURIOUS BRAND AND SOCIAL MEDIA Tutor: Edward Gillmore Keywords: Luxury brands, Social media marketing activities, Brand perceptions, Brand awareness, Purchase intention. Research questions: What are the outcomes of social media marketing used by luxury brands, brand awareness and brand perception, on purchase attention? Purpose: The purpose of this research is to study if social media marketing can have an effect on luxuries brands perception in consumers mind and if social media can influence consumers purchase intention. READ MORE
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4. Effects of textual and visual information in social media on international students’ choice of study destination : A qualitative study on how forms of information in social media affect international students’ decision-making with regards to the choice of study destination
University essay from Stockholms universitet/MarknadsföringAbstract : Social media has become an important tool for communication and marketing, and proper use of visual and textual information is very influential in social media marketing. Research has gone a long way explaining how information content significantly influences decision-making, however, it still lacks the knowledge about how different forms of information (such as textual, visual and audio-visual) in social media affects decision-making. READ MORE
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5. Happy Grades in Swedish Primary Schools: an Investigation - How different institutional logics can manage conficting institutional pressures
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Previously a role model for education, Sweden has been experiencing plummeting results in the international PISA rankings on education since they began in 2003. Defying this trend, the grades of Swedish students have been increasing. READ MORE
