Essays about: "use of mass media"

Showing result 6 - 10 of 79 essays containing the words use of mass media.

  1. 6. Hawkes Processes on Socialand Mass Media: : A Causal Study of the #BlackLivesMatter Movement inthe Summer of 2020

    University essay from Uppsala universitet/Statistik, AI och data science

    Author : Alfred Minh Lindström; [2023]
    Keywords : ;

    Abstract : In this work we study interactions in social media and the reports in mass media during the Black LivesMatter (BLM) protests following the death of George Floyd. We implement open-source pipelines to process the data at scale and employ the self-exciting counting process known as Hawkes process to address our main question: is there a causal relation between interactions in social media and reports of street protests in mass media? Specifically, we use distributed label propagation to identify such interactions in Twitter, that supported the BLM movement, and compared the timing of these interaction to those of news reports of street protests mentioning George Floyd, via the Global Database of Events, Language, and Tone (GDELT) Project. READ MORE

  2. 7. “You just don’t expect serious crisis information on a platform like Instagram.” : A qualitative study about Swedish civilians’ social media usage and information seeking behaviours in relation to crisis information.

    University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)

    Author : Tilde Johansson; Ebba Martinsson; [2023]
    Keywords : Social media; social media use; crisis communication; information vetting; information sharing; information seeking; Sociala medier; kriskommunikation; Krisinformation; Informationstolkning; Informationsdelning; Informationssökande;

    Abstract : This qualitative study investigates people's media use and engagement on social media. By combining prompts material and qualitative interviews with theories such as the social mediated crisis communication model (Austin et al., 2012) and uses and gratifications theory (Katz et al. READ MORE

  3. 8. MEDIA USE AND VACCINE HESITANCY - A qualitative study of individuals’ media use and vaccine choice in the covid-19 era

    University essay from Göteborgs universitet/Institutionen för journalistik och masskommunikation

    Author : Ellen Hemmingsson; [2022-11-08]
    Keywords : Vaccine Hesitancy; Covid-19; Vaccination; Selective Exposure; the Reinforcement Spirals Model;

    Abstract : Vaccine hesitancy has long been recognized in separate research disciplines concerning different vaccines and societal contexts to comprehend what factors determine individuals’ vaccine choices. Likewise, communication scholars have distinguished how it is possible to select the information that aligns with pre-existing beliefs – particularly in the high-choice media environment with copious information channels. READ MORE

  4. 9. Mass Media and Press Freedom as Mechanisms for Value Change: Evidence from 19th Century India

    University essay from Stockholms universitet/Institutionen för ekonomisk historia och internationella relationer

    Author : David Fornborg; [2022]
    Keywords : ;

    Abstract : I analyze regional variation in the prevalence of press freedom and newspapers involved in socio- religious debate in 19th century colonial India, and test empirically whether they have had a persistent effect on values held by current day Indians. I find that press freedom is associated with a higher prevalence of socio-religious newspapers in colonial presidencies. READ MORE

  5. 10. The Role of Social Media in the Activism Measures of Nonprofit Organizations : An Empirical Study of Nonprofit Organizations

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sara Ruzic; [2022]
    Keywords : Social Media; Twitter; Facebook; Instagram; LinkedIn; Digitalization; Digital Ecosystem; User Behavior; Digital Activism; Digital Marketing; NPO Nonprofit Organization ; BLM Black Lives Matter ; LISC Local Initiatives Support Corporation ; DDM Dolgin Digital Marketing ; IRC International Rescue Committee ;

    Abstract : Social media and its underlying technologies have created an advanced and sophisticated platform for digital activism. As a result, companies and organizations are undergoing a pivotal transition in how they reach and engage with users in a fast and efficient manner. READ MORE