Essays about: "virtual communities"
Showing result 16 - 20 of 74 essays containing the words virtual communities.
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16. Esports Fans as Players and Their Motivations to Spectate Esports : Case of League of Legends
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : Esports, also known as electronic sports, is constantly growing in popularity, with top competitions attracting audiences comparable to traditional sports events. Prior research has focused on comparing esports with traditional sports. READ MORE
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17. The dynamic process of brand negotiation in virtual brand communities in the airline industry - a case study of a full-service carrier, KLM Royal Dutch Airlines
University essay from Göteborgs universitet/Graduate SchoolAbstract : The increasing application of digitalisation and the popular use of social media affect the way brands communicate with their customers. The growing significance of virtual brand communities (VBCs) such as Facebook brand fan pages has led to a change in how brands and consumers interact, thus urging researchers and marketers to look for new perspectives of management within this area. READ MORE
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18. “I can’t hear you, you’re muted” – Socialization in virtual communities of practices- A case study of how newcomers’ transition into a new organization is affected by a virtual onboarding process
University essay from Göteborgs universitet/Graduate SchoolAbstract : Previous literature on onboarding processes has had its point of departure in physical settings. To contribute to further research on the subject of onboarding, this paper investigates onboarding in a virtual setting. READ MORE
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19. Glimpses of Inclusivity in the Bundeswehr: A Case Study
University essay from Linköpings universitet/Institutionen för tema; Linköpings universitet/Filosofiska fakultetenAbstract : Social media analysis, in feminist critical military studies, is a highly underrepresented field. Although, the world is evolving faster than ever and, within the digitalised world, different methods of representation are used to (re-)produce ideologies, signify meanings, and interpellate individuals accordingly. READ MORE
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20. Augmented Urban Values : Virtual Gothenburg as a place for citizen dialogue and shared lived experiences
University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)Abstract : In the domain of social design, this thesis introduces a design project that explores a place-centric view on interaction design to address issues of participation, representation, and place. The project aims to envision possible futures of city-scaled digital twins as places that enable collective engagement within communities and between citizens and cities. READ MORE