Essays about: "what is the definition influence"

Showing result 21 - 25 of 109 essays containing the words what is the definition influence.

1. 21. The rise of the FMCG flagship stores, a qualitative study exploring the phenomenon of FMCG flagship stores

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Olle Stenbäck; Albin Waldeck; [2021]
   Keywords : FMCG; Flagship stores; brand experience; consumer-brand relationship; customer-based brand equity; Business and Economics;

   Abstract : Thesis Purpose: The purpose of this study is to explore and develop an understanding of the rather unexplored phenomenon of using flagship stores in the FMCG industry. We want to explore what an FMCG flagship store is to understand why it is used in the context of strategic brand management. READ MORE

3. 22. How can the CFO be a valuable ally for innovation? - A multiple-case study on what current methods CFOs are using for fostering innovation in an organisation

   University essay from Göteborgs universitet/Graduate School

   Author : Ellinor Joelsson; Linnéa Ragnell; [2020-07-23]
   Keywords : Innovation; Chief Financial Officer CFO ; Innovation Management; CFO methods for innovation; Pentathlon Framework; Innovation Control Systems;

   Abstract : Globalisation, digitalisation and rapid advancements in technology are creating faster business environments which demand organisations to be more innovative. At the same time, it has been proven difficult for companies to successfully manage innovation. READ MORE

4. 23. Technology Acceptance of Future Decision Makers - An Investigation of Behavioral Intention Toward Using Artificial Intelligence Tools in Decision Making

   University essay from Göteborgs universitet/Graduate School

   Author : Emelie Gunnarsson; [2020-07-22]
   Keywords : Technological advancements; Technology; Big data; Data driven decision making; Decision Making or DM ; Decision Support System or DSS ; Decision Support; Decision aid; Intelligent decision support system; Artificial intelligence or AI ; Automation; Risk; Technology Acceptance Model or TAM ; History; Development; Definition; Concepts and Organization or Organisation ;

   Abstract : Background & Purpose: Rapid technological advancements makes it difficult for organizations to keep up, this alongside with the world becoming more and more digital results in large amount of data being produced. The technological advancements and the large amount of data available results in that AI can be used as a decision making tool in organizations, enabling better decision making. READ MORE

5. 24. Open Banking Loyalty A qualitative study on customer loyalty in retail banking.

   University essay from Göteborgs universitet/Graduate School

   Author : Albin Läckberg; Timothy Larsson; [2020-06-23]
   Keywords : Open Banking; Customer Loyalty; Trust; Satisfaction; Switching costs;

   Abstract : Purpose: This paper investigates how open banking is thought to influence customer loyalty in a retail banking context. The study is limited to the established banks on the Swedish market and aims to illustrate how banks perceive and react to open banking, and what this means for customer loyalty in retail banking. READ MORE

6. 25. Placemaking - en process som främja social hållbarhet i stadsplanering? : en undersökning i teori och exempel från skandinavisk praktik

   University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

   Author : Hanna Leufvén; Maria Nilsson; [2020]
   Keywords : placemaking; social hållbarhet; hållbar stadsutveckling; skandinavien; tillfälliga installationer; medborgarmedverkan;

   Abstract : En hållbar utveckling är högt på agendan i dagens stadsplanering. I takt med den starka urbanisering som sker blir staden en allt viktigare arena för att hantera den sociala pelaren av en hållbar utveckling. Att människor är delaktiga och involverade i utvecklingen av sin omgivning är viktigt för social hållbarhet i stadsplanering. READ MORE