Essays about: "problems in marketing of service"

Showing result 6 - 10 of 31 essays containing the words problems in marketing of service.

1. 6. IT Product Realization Process towards Marketing Consultancy Automation – Case Study: Customer Value Sweden AB

   University essay from KTH/Skolan för informations- och kommunikationsteknik (ICT)

   Author : Georgios Paralykidis; [2015]
   Keywords : Management consultancy; marketing analysis; automation; Customer Value; web service; JBoss application server; Java EE.;

   Abstract : Management consulting is a growing field [1] that is of great importance for organisations to optimise their performance and develop plans for future improvements. In the recent years, many companies use experienced consultants in order to create a strong competitive advantage to withstand the competition and to easily find solutions suitable to different problems. READ MORE

3. 7. Corporate customer loyalty within the banking sector: The case of SEB

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Sofia Björk; [2015]
   Keywords : Marketing strategy; Customer loyalty; Digitalization; Decision-making; Service Quality; Marknadsstrategier; Kundlojalitet; Digitalisering; Beslutstagande; Servicekvalitet;

   Abstract : Abstract Background: The financial sector is under constant development and the massive digitalization has changed the banking sector. The banking industry is nowadays characterized by self-service solutions and customers can solve their problems from everywhere and at any moment. READ MORE

4. 8. Recent gentrification tendencies in China : A case study of potentials and threats in Changzhou

   University essay from Blekinge Tekniska Högskola/Institutionen för fysisk planering

   Author : XIAOYU NIU; [2014]
   Keywords : Gentrification; urban renewal; neo-liberalization; residential differentiation; historical blocks; Changzhou;

   Abstract : In nearly 30 years of urban development in the emerging economies, as China, gentrification has evidently been the dynamic urbanization changes of urban social space which is driven by government and marketing. With the impacts of current neo-liberalization, the case study of Changzhou indicates how the government and marketization functions in planning. READ MORE

5. 9. Export of municipal environmental technology knowledge : An analysis of previous activities and incentives

   University essay from Linköpings universitet/Industriell miljöteknik

   Author : Kajsa Kairento; Marcus Nygårds; [2014]
   Keywords : ;

   Abstract : Accelerating urbanisation and greenhouse gas emissions cause some of the world’s important environmental problems, which leads to an increasing awareness of the importance of sustainable environmental technology systems. Sweden has had a very strict environmental legislation since the 1970’s, with Swedish municipalities responsible for local environmental technology service systems. READ MORE

6. 10. Internet Technology Use in The Value Chain of Ethiopian SMEs : The Benefits, problems & Prospects.

   University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

   Author : ASAMNEW DESSIE KASSIE; [2012]
   Keywords : SME; Internet Technology; Value Chain;

   Abstract : Background: Major attention in researches within the field of internet technologies andits usage in service providing Small and medium Enterprises has been devoted in thedeveloped countries. Little or almost no attention or studies have been given on most ofthe developing or third world countries specifically, Ethiopia which can be consideredas a black hole in related researches. READ MORE