Essays about: "Agile Marketing"

Showing result 11 - 15 of 16 essays containing the words Agile Marketing.

  1. 11. Usable Interventions for a Product Owner

    University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologi

    Author : Mattijas Larsson; [2013-09-20]
    Keywords : agile; system development; lean software development; product management; product owner; scrum;

    Abstract : Agile and Lean software development methodologies are commonly used today. Agile software development was originally created to uncover better ways of developing software. Traditionally the focus has been on the development teams, and most Agile methods have been aimed at project management and at software design, implementation and testing. READ MORE

  3. 12. Strategy for the Reverse Supply Chain : Applicability of the Lean and the Agile Concepts

    University essay from IHH, Centre of Logistics and Supply Chain Management

    Author : Laura Daugnoraite; Kestutis Slaitas; [2010]
    Keywords : Reverse supply chain; Strategy; Lean; Agile; Leagile; Reverse supply chain processes;

    Abstract : The reverse part of the supply chain becomes more and more important due to the legislation, environmental concerns, higher volumes of returns, etc. As a result, companies cannot see the reverse supply chain as the additional costs only and have to think strategically. READ MORE

  4. 13. Strategies Used By Logistics Firms To Minimize Costs And Maximize Services : MBA-thesis in marketing

    University essay from Institutionen för ekonomi

    Author : Kenneth Ebi-Ndie; [2009]
    Keywords : Logistics; Customer Service; Order Processing; Distribution; Channel Designs; Terminals; Storage and Handling of Inventory; Material Handling Devices.;

    Abstract : Aim: More and more organizations worldwide want to develop products for global markets. At the same time, they need to make their products available in the global market to be competitive. One of today's trends to solve this problem of making products in the global market is by involving logistics to manage complex distribution requirements. READ MORE

  5. 14. The Relation between Lean Manufacturing & Customer's Demand Uncertainty

    University essay from JTH. Forskningsområde Industriell organisation och produktion

    Author : Muhammad Abid; Senol Özkan; [2009]
    Keywords : Lean; Agile; Leagile; Uncertainty; Customers Demand; Decoupling point;

    Abstract : Customer Demand Uncertainty is a big obstacle for companies to sustain their competitiveness in the market that responding customer requirements becomes essential. Besides companies need to consider also their cost structures which should have in high consistency to survive as well. READ MORE

  6. 15. Thriving at the Edge of Chaos

    University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknik och datavetenskap

    Author : Jonas Bengtsson; [2004]
    Keywords : complexity theory; Scrum; agile software development; organization theory;

    Abstract : In this master thesis two different worldviews are compared: a mechanistic, and an organic worldview. The way we think the world and the nature work reflects on how we think organizations work, or how they ought to work. READ MORE