Essays about: "Attitude formation"

Showing result 21 - 25 of 53 essays containing the words Attitude formation.

  1. 21. Chinese Consumer Willingness Towards Eco-Conscious Apparel Purchase : An Application of the Theory of Planned Behavior

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Fanlv Jin; [2019]
    Keywords : Eco-conscious apparel; Theory of planned behavior; Sustainable consumption in China; Willingness to pay a price premium; Sustainable fashion; Apparel containing recycled fibers;

    Abstract : Purpose – This thesis aims to contribute to the understanding of the Chinese customers’ perception and acceptance of eco-conscious apparel (ECA) based on the theory of planned behavior (TPB). The thesis further examines whether people would like to pay more for ECA and how the factor of willingness to pay a premium is influenced by TPB variables. READ MORE

  2. 22. Implementing an Address System in Uganda : How will it Affect Commerce?

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : THERESE JERNBECK; [2018]
    Keywords : Uganda; address system; digital solution; infrastructure; commerce; Uganda; adressystem; digitala lösningar; infrastruktur; handel;

    Abstract : Uganda is a low-income country in eastern Africa which has experienced social and economic improvements since the mobile phone was launched (Deloitte, GSMA, and Cisco, 2012). The positive attitude towards mobile solutions contributes to the country´s growth in the international world, even if some circumstances are blocking the full potentials (African Development Bank, 2014). READ MORE

  3. 23. “There is no point in trying”: Conformity & Resistance : An anthropological study of student attitudes in a Swedish upper secondary school.

    University essay from Stockholms universitet/Socialantropologiska institutionen

    Author : Sam Nissander; [2018]
    Keywords : Attitude; Bourdieu; Collective habitus; Conformity; Freedom of choice; Resistance; Swedish upper secondary school.;

    Abstract : Based on a two month-long fieldwork in a Swedish upper secondary school, this thesis examines student attitudes and strives to increase the understanding of how they are formed, how students and teachers are positioned to the collective habitus, as well as how the students’ views of their attitudes relates to their practical expressions of them. The study is placed in a scientific debate regarding student resistance and conformity but shifts the focus from the implications they have to the motivations they are the result of. READ MORE

  4. 24. The roles of experts in forest-related participatory processes in Europe : a literature review

    University essay from SLU/Southern Swedish Forest Research Centre

    Author : Yu-Tzu Su; [2018]
    Keywords : forestry; public participation; expertise;

    Abstract : Demands for participatory processes in forest related decision-making have grown with the shift from government to new modes of governance. However, conflicts between participants occur due to that they hold different interests and expertise. There is uncertainty about the value and function of experts in participatory processes. READ MORE

  5. 25. Will social media make or break the acceptance in new technology? : A quantitative study of consumer acceptance in Cryptocurrency

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Jord Wokke; Nick Rodenrijs; [2018]
    Keywords : Consumer acceptance; Technology Acceptance Model; Cryptocurrency; Social Media;

    Abstract : Problem: Parallels have been drawn between the rise of the internet in 1990s and the present rise of bitcoin (cryptocurrency) and underlying blockchain technology. This resulted in a widespread of media coverage due to extreme price fluctuations and increased supply and demand. Garcia et al. READ MORE