Essays about: "Belk"

Showing result 1 - 5 of 7 essays containing the word Belk.

  1. 1. The Devil Wears (New) Prada

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hanna Björkman; Elsa Spenninge; [2023]
    Keywords : identity projects; self-presentation; luxury fashion rental; Consumer Culture Theory; access-based consumption; luxury fashion; Impression Management; Social Distinction; the extended self; Business and Economics;

    Abstract : In contemporary society, it is emphasised that ownership of clothing plays a crucial role in construction- and presentation of personal identities. With the rise of sustainable consumerism and the sharing economy, access-based consumption has emerged as a notable trend, offering individuals temporary access to non-exclusively owned clothing. READ MORE

  3. 2. Echoes of the past: A Qualitative Study on Personal and Historical Nostalgia and their Impact on Consumer Identity

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Filippa Möller; Linnéa Wrobel; [2023]
    Keywords : Nostalgia; personal nostalgia; historical nostalgia; Consumer Culture Theory CCT ; Belk; Goffman; Holt; identity; identity myths; self-presentation; possessions; consumption; Business and Economics;

    Abstract : Thesis Purpose: The purpose of this study is to explore young consumers' identity creation in the context of nostalgic consumption and marketing. The study seeks to deepen the understanding of how young consumers construct their identities by exploring the impact of two forms of nostalgia, personal and historical. READ MORE

  4. 3. Why rent if you can buy? : Exploring Drivers of Collaborative Consumption and Communication Strategies for Consumer Behavior Change

    University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

    Author : Andrea Wielath; [2023]
    Keywords : Keywords: Collaborative Consumption; Sustainable Consumption; Motivators; Environmental Communication; Thematic Analysis; In Depth Interviews;

    Abstract : Collaborative Consumption is an economic model wherein consumers gain access to goods without acquiring ownership, for example through sharing, trading, swapping, or renting (Belk, 2014). This approach is often viewed as a means to enhance resource efficiency and transform the economy in a sustainable way (Botsman, 2013). READ MORE

  5. 4. The authentic influential identity

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Annie Jeppsson; Emma Laurel Craven-Matthews; [2021]
    Keywords : identity construction; authenticity; social media influencers; Instagram; Belk; Goffman; Business and Economics;

    Abstract : .... READ MORE

  6. 5. Communicating the Healthiness of Food Packaging -A Case Study of Consumers in Monrovia and Orebro

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Henry Boyd Flomo; [2019]
    Keywords : ;

    Abstract : This research study pursues to further understand how packaging as a whole communicates to consumers of the Orebro municipality in Sweden and in Monrovia, Liberia. According to many research papers findings, evaluating separately elements on food packaging designs has been the main focus. READ MORE