Essays about: "Big Pharma"
Showing result 1 - 5 of 6 essays containing the words Big Pharma.
-
1. Exploration, Exploitation and Ambidexterity in the R&D of Pharmaceutical Companies
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Purpose: The purpose of this thesis is to find out what pharmaceutical companies are doing in exploitation and exploration to improve R&D productivity. This research will also investigate the implications of management and control theories in combining exploration and exploitation in the context of pharmaceutical R&D. READ MORE
-
2. A Process and Enterprise Maturity Model (PEMM) Analysis of the Hampered Big Pharma Drug Discovery Process
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : The big pharma drug discovery process is currently hampered by long lead times, high costs, and fre-quent failures. On the other hand the general view is that many small pharmaceutical and biotech com-panies are more successful in terms of preclinical drug project transitions, and many small companies and/or their projects are bought by big pharma. READ MORE
-
3. The Big Pharma & The Elephant Man : A Qualitative study on the TeGenero Crisis Communication
University essay from Uppsala universitet/Medier och kommunikationAbstract : The pharmaceutical industry is prone to crises, yet the communication strategy of these saidcrises has not been sufficiently explored. The perception of pharmaceutical crises is stronglydependent on how the cases are portrayed both by the pharmaceutical companies and the medicaljournals. READ MORE
-
4. Key Factors for Successful Development and Implementation of Electronic Data Capture in Clinical Trials
University essay from Uppsala universitet/Industriell teknikAbstract : Drug development in general and clinical trials in particular is expensive and time consuming processes. One mandatory procedure in clinical trials are data collection, about 15 years ago almost all data were collected with a paper based approach but with new digitalised technology for data collection the process were about to become more efficient in regard to time, cost and quality of data. READ MORE
-
5. The Death of Dinosaurs. A study about the Innovation Climate in the Pharmaceutical Industry in Region Västra Götaland
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : .... READ MORE