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Showing result 16 - 20 of 85 essays matching the above criteria.

1. 16. Online and Offline Resources in the Internationalization of an Online Marketplace: A Digital Alternative to Freight Forwarding. A Single Case Study of Adnavem

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Ingrid Nyquist; Antonia Starzmann; [2020-02-13]
   Keywords : International Business; Internationalization; Born Globals; Adnavem; Freight Forwarding; Tech-company; Digitalization; Transport Logistics;

   Abstract : Technological change is considered one of the most important underlying roots for the globalization of economic activity. It has created the new economy online, and the internet has evolved to be a marketplace for traditional firms and given life to new types of companies. READ MORE

3. 17. One-Click Internationalisation through E-Commerce Marketplaces? A qualitative study of the key capabilities for SMEs

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Leonie Charlotte Seige; Laura Kristin Weers; [2020]
   Keywords : SMEs; digital platforms; e-commerce marketplace; internationalisation; capabilities; Business and Economics;

   Abstract : Purpose – While e-commerce marketplaces have changed the way SMEs operate across borders, literature connecting digital platforms with the internationalisation of firms is scarce. Although the Uppsala Model and the Born Global concept acknowledge the influence of digital technologies, they do not capture the phenomenon of e-commerce marketplaces as a new mode of entry. READ MORE

4. 18. Make Banking Simple Again : A multiple case-study about the internationalization of the largest online retail banks in Europe

   University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Author : Sandro Lehmann; Anna Nilsson; [2020]
   Keywords : Online Bank; Retail Banking; Fintech; Internationalization; Financial Inclusion;

   Abstract : Digitalization is increasing in our society and continues to move in that direction. The shift from traditional banks to online banks is becoming more popular, and with an online bank, the international markets open. Although previous research about internationalization exists, there is no in-depth research on the specific topic of online banks. READ MORE

5. 19. The Influence of Country-of-Origin (COO)Effects in Startups from Emerging Economiesin their Internationalization Process : A case study of Brazil's market and startups

   University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

   Author : João Pedro Pestana Neto; [2020]
   Keywords : COO; Emerging Economies; Born Globals; Consumers; Internationalization.;

   Abstract : The Country-of-Origin (COO) is an important factor to be considered for startup firms in their international expansion and development. This exploratory study focuses on the influence and impacts of the COO on Born Global startups from emerging economies in their internationalization process. READ MORE

6. 20. Internationalization of Small and Medium-Sized Enterprises towards an Emerging Market : A study of Swedish Tech Companies in India

   University essay from Södertörns högskola/Företagsekonomi

   Author : Prachi Laxman; Ferha Ahmed Shameil; [2020]
   Keywords : Born Global; SME; Business Network; Brand Strategy; Internationalization; Emerging Market; Tech and Digitalization; Born Global; SMF; Affärsnätverk; Varumärkesstrategi; Internationalisering; Tillväxtmarknad; Tech och Digitalisering;

   Abstract : The changes in consumer patterns, digitalization, and the augmented diplomatic relation between Sweden and India has opened new opportunities for Swedish small- and medium-sized enterprises (SMEs) to enter the Indian market, which is characterized as an emerging market. Although SMEs often have scarce resources, they are succeeding in entering foreign markets and competing with Multinational corporations (MNCs). READ MORE