Essays about: "Brand function"

Showing result 11 - 15 of 74 essays containing the words Brand function.

  1. 11. Optimal Force Distribution for Active and Semi-active Suspension Systems

    University essay from KTH/Väg- och spårfordon samt konceptuell fordonsdesign

    Author : Gobi Kumarasamy; [2022]
    Keywords : Optimisation; Semi-active suspension system; Primary and secondary ride; Skyhook controller; Force allocation algorithm; Arbitration error; Optimering; Semiaktivt fjädringssystem; Primär och sekundär åkkomfort; Skyhook-styrenhet; Force-allokering algoritm; Arbitreringsfel;

    Abstract : The development needs of handling and ride vehicle dynamic characteristics are constantly evolving, crucial for safety and comfortable commute since many active safety and driver assistance systems depend on these characteristics. Ride improvements enhance passenger comfort, which plays a significant role in quality and brand value. READ MORE

  3. 12. Simulating cable fires in Fire Dynamics Simulator : Based on small scale testing in cone calorimeter

    University essay from Luleå tekniska universitet/Byggkonstruktion och brand

    Author : Hugo Zacharoff; [2021]
    Keywords : Cable fires; FDS; cone calorimeter;

    Abstract : In a society increasingly more influenced by technology and electricity, electrical and computer cables will play a more vital role in humans’ everyday life. With an increasing number of cables being introduced into society, the risk of fires caused by or involving cables will increase and become a more common danger to property and human lives. READ MORE

  4. 13. How to use brand experience to generate brand loyalty - A case study of theme parks

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Chris Johnson; Johanna Blom; Sixten Nyhlén; [2021]
    Keywords : Brand experience; brand loyalty; brand personality; case studies; theme parks; Business and Economics;

    Abstract : Purpose: The purpose of this paper is to investigate how firms can use brand experience to generate brand loyalty. Methodology: case studies and literature review Findings: The findings in this paper support the findings in previous research that brand loyalty is driven by brand experience, and that brand personality can function as a mediator between them. READ MORE

  5. 14. Facebook and the Circulation of Capital: The Rentier Supply Chain of Social Media Marketing

    University essay from Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi

    Author : Axel Sievers; [2021]
    Keywords : Digital Platforms; Digital Space; Facebook; Global Inequality Chains; Political Economy; Rentier Capitalism; Social Media; Supply Chain; Value Theory; Social Sciences;

    Abstract : Digital space is a novel form of spatial expression which have been core to the business model of some of the largest firms within the 21st century. Mobilizing tools from geographical political economy, Facebook and the core function of its digital space is critically analyzed, along with how value is distributed along the advertising supply chain. READ MORE

  6. 15. Analysis of RISE's VIRC for Automotive EMC Immunity Testing

    University essay from Linköpings universitet/Elektroniska Kretsar och System

    Author : Andreas Lundberg; [2021]
    Keywords : Electromagnetic Compatibility EMC ; Reverberation Chamber RC ; Vibrating Intrinsic Reverberation Chamber VIRC ; Cumulative Distribution Function CDF ; Rayleigh Distribution; Vector Network Analyzer VNA ; Immunity testing;

    Abstract : RCs (Reverberation Chambers) has historically been used mainly for aerospace and military purposes in EMC (Electromagnetic Compatibility) testing, but the interest also seems to increase in the automotive industry (the development of an international standard for vehicles is in progress). The vehicles of the future will most likely be electrified, wirelessly connected and autonomous, i. READ MORE